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Sorry folks, it’s been one of those days—I meant to post this item hours ago when I got a bead on what Burger King was planning with its new ads downloadable to the video iPod. If you haven’t read it elsewhere, the ads are CGM, uh, consumer-generated media, for all of you who haven’t been paying proper attention to your groovy new-media acronyms lately; Heavy.com sent out about 25 King masks to frequent contributors and got roughly a dozen pieces of media back.
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