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Billboard for Hot Wheels is pleasantly loopy

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By Tim Nudd

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Here’s a fun Hot Wheels ad from Ogilvy Bogota, presenting a life-size loopty-loop on a highway overpass. Lots of ads bring cars down to miniature size—for LG and Nissan, in recent memory—so it’s nice to see an effort that goes playfully in the other direction. Via Adverblog.

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Tim_Nudd_2017_final

Tim Nudd

Tim Nudd is a former creative editor of Adweek.

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