As expected, Google has doctored its logo for Halloween. As not expected, the company is using the logo as the jumping-off point for a recruitment ad for sales execs in today’s New York Times which asks the question, “Are you scary smart?” and resorts to other Halloween metaphors describing Google as “an almost spookily entrepreneurial environment” and so forth. To apply, people are told to go to Google and type in the keywords “scary smart” where they’ll see a list of positions. If they are still interested they can send their resumes to firstname.lastname@example.org.
—Posted by Catharine P. Taylor