Apple Imagines a World Without Apps, and How Utterly Screwed We'd Be Without Them

Look for the cameos in slapstick WWDC video

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Remember life before apps? Sure, it was liveable. But it was also a time when we owned paper maps, knew phone numbers and recognized the dating potential of next-door neighbors.

What would happen if all the apps in our current app-run world suddenly just … blipped out?

That’s exactly what Apple imagines in “Appocalypse,” a video that kicked off Apple’s annual World Wide Developers Conference (WWDC) today.

In it, a new Apple employee finds himself housed in the company’s Cupertino Data Center (hello, Silicon

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