A Swedish subway ad got a lot of attention earlier this year by showing a woman's hair blowing beautifully in the wind whenever a train arrived. And now it has inspired another attention-grabbing display.
Since there's not much to it beyond the reveal of this new digital ad, also from Sweden, I'll spare you any spoilers. Credits for the pro-bono project from agency Garbergs are below the video.
Agency: Garbergs, Stockholm, Sweden
Creative Director: Petter Ödéen
Art Director: Sebastian Smedberg
Copywriter: Sedir Ajeenah
Photographer: Daniel Griffel
Account Manager: Ida Tenggren
Digital Director: Micke Ring
Producer: Karolina Smedberg
Production company: Adamsky
Post/grading/sound: The Line