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Following its release of a new, more affordable and Pencil-friendly iPad, and a bunch of snazzy education tools, now Apple has released “Homework.”
The two-minute-plus spot feels at once nostalgic and idealistically rooted to the present. In it, narrator Mark Fenske solemnly reads Jack Prelutsky’s classic poem “Homework! Oh, Homework!” while a classroom embarks on the week’s assignment—exploring the concept of gravity.
A few things before we roll to the spot. We’d never treat an iPad like that, even at its somewhat-more-reasonable “starting from $329” price point.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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