Activia, once again, is downright irregular

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Some time ago, I proclaimed a commercial for Dannon’s Activia to be perhaps the most off-kilter spot in recent memory. Well, I take it back. I recently returned to the Game Show Network, and there it was. Bam—the first ad I saw—a mind-bending 30-second masterpiece from Activia (not viewable online, unfortunately) in which a mother and daughter discuss digestive regularity. Among the irregular elements: a parrot that squawks at inappropriate times. I think it says, “Rrregular! Rrregular!” (The sound is muddled.)

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