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T.L. Stanley
Cheerios' Camille Gibson Champions Diversity 2014 Brand Genius winner for CPG/food

It’s not that Camille Gibson thinks people get sentimental about their breakfast cereal exactly—though she’s not averse to tugging at a few heartstrings to market Cheerios, one of the most…

September 29, 2014, 12:03 AM EDT

How Between Two Ferns Landed Obama Zach Galifianakis never thought he’d interview the president

The Originator Award Programming - Gold Rumpled comedian turned movie star Zach Galifianakis couldn’t believe his good fortune—seriously, he couldn’t grasp it. After being ushered through the White House gates this spring, he…

June 22, 2014, 6:55 PM EDT

A+E Nets' New Lifestyle Channel Is Using Recognizable Stars to Take on Scripps FYI will also use homegrown talent

Its nickname is the Little Bread Corvette, and it’s an edible car, though it might not be appetizing to anyone other than the quirky characters behind the YouTube megahit videos,…

May 12, 2014, 6:22 AM EDT

If You Can Sit Through This 7-Minute One Direction Perfume Ad, You're a Better Tween Than I All about That Moment

They pout, they preen, they shill. And more than likely, they score. The members of One Direction, boy band and global merchandising phenomenon, star in a new video that's not a…

April 9, 2014, 4:06 PM EDT

Air France Brings Back the Glamorous Getaway in Set of Gorgeous Posters Retro atmosphere, modern amenities

The marketing mavens behind Mad Men are tapping into the golden age of air travel with their promos for the drama's upcoming final season, and now Air France too is…

April 3, 2014, 9:30 AM EDT

Evil App of the Day: SkinneePix Makes Your Selfies Skinnier With a Tap of a Finger Easier than working out

Looking a little plump in that vacation selfie? That's what a few too many poolside margaritas and a nasty sunburn can do. Care to slim that down before you share…

April 2, 2014, 3:26 PM EDT

PETA Turns to Emoji for a Seriously Cartoony Take on Animal Abuse Cruelty to characters

People for the Ethical Treatment of Animals, well known for its naked celebrity spokespeople and shockvertising, takes a slightly less controversial approach in a new campaign breaking this week. In video…

March 21, 2014, 10:18 AM EDT

Can't Wait for Mad Men's April 13 Return? Watch Don's Entire Journey So Far in 2 Minutes And no, it isn't pretty

How many times can a two-minute recap of Don Draper's six-season-long journey on Mad Men capture the off-the-rails boozer puking into a potted plant? Zero. But the rest of his…

February 25, 2014, 12:01 PM EST

Gatorade and Dwyane Wade Give High School Basketball Team the Surprise of a Lifetime Riverdale Rebels rewarded

We've seen this marketing stunt countless times: Big brand dips into its deep pockets to give some hardworking, deserving, photogenic youngsters a new playground or a concert or a trip…

February 19, 2014, 10:45 AM EST

Agency Creates App to Break the Cycle of Over-Hashtagging Could Hash Snag kill #YOLO? #NotHappening

You think you're clever, but you're not, with your #amirite, #notgonnalie, #bitchesbetrippin and (God forbid) #epic. You, wanton hashtagger, must be stopped.  Threshold Interactive, an independent digital shop in Los Angeles,…

January 30, 2014, 10:39 AM EST

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