Teresa Buyikian
B-to-B Dot.Com Calling Shops
Brand Marketing
Product and Service Supplier Looking Nationwide for Agency LOS ANGELES–B2Bstores.com has begun a national search for a shop to handle its $12-18 million account, according to Shannon Jessup, executive vice [...]
b2bstores.com Is Searching for Specialty Shop
Brand Marketing
Online equipment retailer b2bstores.com has embarked on a national search for a shop to handle its estimated $12-18 million account. The startup has contacted agencies of various sizes across the [...]
Grizzlies Reaching Out to Fans
Brand Marketing
Copacino Gets the Assist as Vancouver’s NBA Team Launches Ads LOS ANGELES–Copacino looks at pro basketball through the eyes of the fans in its first campaign for the Vancouver Grizzlies. [...]
KNCF/Dave Dresses Savishopper
Brand Marketing
Agency Brings Sexes Together for Online Men’s Clothes Retailer LOS ANGELES–Shopping on the Web just became a bit more revealing. A new campaign for online men’s apparel merchant Savishopper.com targets [...]
VitroRobertson Introduces CallWave’s Web Service
Brand Marketing
VitroRobertson’s first print campaign for CallWave illustrates how people can stay connected to loved ones when the phone line’s tied up by the computer. A series of print ads touts [...]
‘Look-Look’ Eyes Youth Market
Brand Marketing
Lambesis Veterans Position New Service as ’24-Hour Culture Cam’ LOS ANGELES–Youth market research in the 21st century may “look” entirely different. “Look-Look,” a self-described “24-hour culture cam,” is out to [...]
Grey Crafts Auto Club Campaign
Brand Marketing
The Automobile Club of Southern California’s first integrated image campaign from Grey Advertising appeals to the insurance needs of a broad range of consumers. The centerpiece of the estimated $4 [...]
Jewel/Osco to Duncan
Brand Marketing
Lois Woes Lead to More Albertson’s Work LOS ANGELES–With its acquisition of additional business from Albertson’s, Duncan & Associates has again profited from the relationship, this time to the tune [...]
Cox Leading Empower’s Entry to S.F.
Brand Marketing
Empower MediaMarketing is expanding its West Coast presence with the addition of a San Francisco office, headed by a veteran Bay Area media director. The Cincinnati-based firm has tapped Judith [...]
Fraser Breaks Murad Campaign
Brand Marketing
Murad focuses on the beauty its products can bring in its latest ad effort. The campaign, created by Fraser Communications (formerly Fraser/Huff), breaks in November beauty books and in trade [...]