Richard Linnett
Q&A: The Loneliest Admen
Brand Marketing
The Lonely Island—SNL’s Andy Samberg, Akiva Schaffer and Jorma Taccone—shot SNL into the digital age when its videos first went viral in 2007.
<br clear="none"/><br clear="none"/><br clear="none"/> 3 of 5 Ogilvy Spots Are Shown at Meeting<br clear="none"/> NEW YORK–“Grab a Miller Lite
Brand Marketing
3 of 5 Ogilvy Spots Are Shown at Meeting NEW YORK–“Grab a Miller Lite. It’s Miller Time,” is the tagline on the highly anticipated first work from Ogilvy & Mather [...]
“Grab a Miller Lite
Brand Marketing
“Grab a Miller Lite. It’s Miller Time,” is the tagline on the highly anticipated first work from Ogilvy & Mather here for Miller Brewing’s flagship brand. The first three spots [...]
Flat Eric Makes Cameo in U.S. Sneak Preview
Brand Marketing
Famous Furball Fuels Speculation About Rescuing Ailing Levi’s NEW YORK–Flat Eric, the Levi’s Sta-Prest mascot that took Europe by storm last year in TV spots and a music video, appeared [...]
BBDO Picks Up $25 Mil. PetPlace.com Account
Brand Marketing
PetPlace.com, a new site that is aligned with Pets.com, has selected BBDO as its agency of record. The client estimates that it will spend $25 million on advertising, which will [...]
Flooz Ads Put Whoopi in Corner
Brand Marketing
$30 Mil. Campaign for Web Co. Includes Spot Too Hot for Nets NEW YORK–Web-currency site Flooz, on the heels of securing $27 million in a second round of funding, is [...]
Bates Tells Youths to Get Voting
Brand Marketing
Edgy Spots for Ad Council Show Risk of Letting Losers Choose NEW YORK–If regular, upstanding citizens do not take the time to participate in elections, political races could be decided [...]
Gym Spots DiMassimo
Brand Marketing
Crunch Fitness, an offbeat gym offering “gospel aerobics,” among other workouts, has handed its $15 million account to DiMassimo Brand Advertising without a review, the client confirmed last week. “[DiMassimo] [...]
WealthHound: Search End in Sight
Brand Marketing
WealthHound.com, a personal-finance site that plans to offer online trading, mortgages, insurance and e-commerce, is snooping around for its first agency of record. Sources said that the account is worth [...]
Creative Campaigns: You Must Remember This
Brand Marketing
Reebok champions classic fashion and imagination “Whoever you are, the one thing you’d be willing to wear is something classic,” says John Hegarty, creative director of Bartle Bogle Hegarty U.S. [...]