Rebecca Flass
A Shared Legacy
Brand Marketing
From beneath the rim of a cowboy hat, Alex Bogusky scans the desert surroundings at the Pinal County Fairgrounds, about 45 minutes outside Phoenix. There are few spectators on hand [...]
Publicis Seattle Adds New ACD
Brand Marketing
Steve Johnston insists the best training he ever received for copywriting came during the five years after college, when he worked a series of odd jobs, including stints as a [...]
Why CP+B Decided To Bail On Building An L.A.-Area Agency
Brand Marketing
Crispin Porter + Bogusky’s success failed to translate to Los Angeles, where, after three years, billings were still only half of what the agency had projected they would be after [...]
Why CP+B Decided To Bail On Building An L.A.-Area Agency
Brand Marketing
Shop falls short in new market but finds it’s already ‘proven its case’Crispin Porter + Bogusky’s success failed to translate to Los Angeles, where, after three years, billings were still [...]
Torrez Leads L.A. Shop’s Chicago Office
Brand Marketing
LOS ANGELES Hispanic agency Acento has opened a Chicago office to service Jewel-Osco, the shop said. The Los Angeles-based independent agency picked up the Jewel-Osco account two months ago, according [...]
Acento Opens in Chicago for Jewel-Osco
Brand Marketing
LOS ANGELES Hispanic agency Acento has opened a Chicago office to service Jewel-Osco, the shop said. The Los Angeles-based independent agency picked up the Jewel-Osco account two months ago, according [...]
Callaway Clubs Stages 5-Way Playoff
Brand Marketing
LOS ANGELES Callaway Golf Co. is considering five agencies in the review for its golf club account, the client confirmed. The move follows Callaway’s decision to end its creative relationship [...]
RS&E Nabs Calif. Health Services Work
Brand Marketing
LOS ANGELES The California Department of Health Services has selected Runyon Saltzman & Einhorn to handle a three-year, $28 million effort to promote its California Nutrition Network and California 5 [...]
CP+B Downsizes West Coast Operations
Brand Marketing
LOS ANGELES After less than three years here, Crispin Porter + Bogusky is scaling back operations, the shop said.The MDC Partners shop, which opened its Venice, Calif., office in September [...]
CP+B Pulls Back on the West Coast
Brand Marketing
LOS ANGELES After less than three years, Crispin Porter + Bogusky is scaling back its West Coast operations, the shop said.The MDC Partners shop, which opened its Venice, Calif., office [...]