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Noreen O'Leary
Publicis Groupe Joins NYC Media Lab First industry holding company

Publicis Groupe is joining the NYC Media Lab as a corporate member in an effort led by the French company's operating units DigitasLBi, MRY, Razorfish and VivaKi. The Lab connects companies…

May 16, 2014, 7:55 AM EDT

OMG, UM Win Heinz Media Duties Replacing Dentsu Aegis, Cramer-Krasselt

H.J. Heinz has named two new media partners following a review that kicked off last November: Omnicom's OMG networks were awarded planning and buying responsibility for all international markets while…

May 14, 2014, 2:55 PM EDT

Will Publicis Groupe Now Attempt a Hostile Takeover of Omnicom? Maurice Lévy is no stranger to such moves

Paris investment bankers Natixis have put forth an intriguing scenario that explores the possibility of Publicis Groupe launching a hostile bid for Omnicom, asking: “Is the story over?” On the heels…

May 14, 2014, 11:04 AM EDT

PHD's Williams Moves to Maxus New N.A. chief

Steve Williams, the president of Omnicom media network PHD in New York, is moving over to WPP’s Maxus as CEO of North America. He replaces Louis Jones, who is retiring according…

May 12, 2014, 9:04 AM EDT

Fait Accompli: How the Publicis-Omnicom Merger Died As Wren and Lévy lick their wounds, the only winners are the lawyers

It started in February of last year when John Wren visited Publicis Groupe and admired the company’s stunning Champs Élysées view. Maurice Lévy, CEO of the French agency giant, was…

May 9, 2014, 6:23 PM EDT

Publicis and Omnicom Call Quits on Merger Widely expected in recent weeks

What were they thinking in the first place? Now that Publicis Groupe and Omnicom have called off their $35 billion merger, the differences between the two companies as they attempted to…

May 8, 2014, 8:05 PM EDT

Dawn Winchester Takes a Top Role at Publicis Becomes chief digital officer for North America

Dawn Winchester has been named North American chief digital officer of Publicis—a new role at the Publicis Groupe shop. Most recently, Winchester was chief marketing services officer at Interpublic Group's R/GA,…

May 7, 2014, 5:04 PM EDT

Spirit Airlines Launches New Ad Strategy 'Hug the haters'

Bad news for all of you who are fans of Spirit Airlines' advertising: Today, the ultra-low-price carrier known for its risqué advertising—to put it gently—launches a new consumer educational campaign…

May 7, 2014, 3:30 PM EDT

Havas Posts 3% Gain in Organic Growth N.A. helped in recovery from year-earlier period

Thanks to improved results in North America and strong performance in high-growth countries, Havas said first-quarter revenue rose to $542 million, with a 3 percent increase in organic growth. That…

May 6, 2014, 1:51 PM EDT

Mary Moudry Opens S.F. Office for Consultants R3:JLB DDB West CEO left agency in January

R3 Worldwide has expanded its North American reach with the hire of Mary Moudry, the former CEO of DDB West, who is opening a San Francisco office for the consultancy's…

May 5, 2014, 2:53 PM EDT

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