Mike Shields | Adweek
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Mike Shields
Brands Missing the Boat on Web Video Users

Brands are missing out on reaching a significant segment of the population—one that increasingly prefers to watch video on the Web rather than on TV. But they could easily reach…

February 2, 2011, 12:00 AM EST

YuMe: Brands Missing the Boat on Web Video Users

Brands are missing out on reaching a significant segment of the population—one that increasingly prefers to watch video on the Web rather than on TV. But they could easily reach…

February 2, 2011, 12:00 AM EST

Report: Murdoch to Buy Shine?

Is Rupert Murdoch angling to acquire Shine—and ultimately have a family reunion?According to The Daily Beast, the News Corp. chairman and CEO is in London to deal with his pending…

January 26, 2011, 12:00 AM EST

French Telecom Giant Throws $80 Mil. Into Dailymotion

French telecommunication giant Orange has purchased a 49 percent stake in the Web video site Dailymotion for 58.8 million euros—roughly $80 million.Dailymotion, something of a YouTube pretender, reaches around 7.5…

January 25, 2011, 12:00 AM EST

AOL Taps Endemol to Create Web Series for Women

AOL has partnered with reality TV hit maker Endemol USA to develop a pair of original Web series aimed at women.The first is Re-Dressed by America, a makeover series with…

January 12, 2011, 12:00 AM EST

Kiefer Sutherland Finds Life After 24 on Web (Updated)

What does Jack Bauer do for an encore after saving the world for eight seasons? Save the Web, of course.Actor Kiefer Sutherland has partnered with the Web production firm/video network…

January 12, 2011, 12:00 AM EST

Report: Murdoch, Jobs to Unveil The Daily Together

News Corp.'s $30 billion digital daily newspaper experiment is about to come to fruition, and the media giant has lined up one of the world's greatest salesmen to deliver the…

January 10, 2011, 12:00 AM EST

NBC Sees Gains for Sunday NFL Streaming

As NBC enjoyed some of its best TV ratings for the NFL in years, the network’s three-year-old experiment in streaming live Sunday night games also reached new heights. According to…

January 6, 2011, 12:00 AM EST

Demand Media Pushes for IPO With Amended SEC Filing

Demand Media’s plans for an initial public offering are moving forward. The timing of the IPO, however, is being held up by looming questions about the company's accounting practices, according…

December 23, 2010, 12:00 AM EST

'Rock Band' Founders Sue Viacom Over Payout

When bands break up, things often get ugly. Apparently, it's no different in the virtual band world.Alex Rigopulos and Eran Egozy, founders of Harmonix—the company that developed the video game…

December 22, 2010, 12:00 AM EST

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