Michelle Graff
Cash4Gold Faces Class-Action Lawsuit
Brand Marketing
A class-action lawsuit has been filed against the parent company of Cash4Gold, claiming the company misrepresented its services and defrauded customers who sent in their gold jewelry in exchange for [...]
Cash4Gold Faces Class-Action Lawsuit
Brand Marketing
LOS ANGLES A class-action lawsuit has been filed against the parent company of Cash4Gold, claiming the company misrepresented its services and defrauded customers who sent in their gold jewelry in [...]
Will Interactive Displays Appeal to Consumers?
Brand Marketing
Vickie Blevins of James Middleton Jewelers has noticed a trend that she believes does not bode well for the store’s future. Customers swarm her Memphis, Tenn., store for 40th and [...]
Can Jewelers Stay Afloat in Sea of Sales?
Brand Marketing
It’s almost as if someone turned on the switch for the blue-light special and forgot to flip it back off. From exclusive boutiques to nationwide chain stores, retailers were slashing [...]