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Michael Mccarthy

Shop Talk

Here's to the Crazy Ones: 'The Natural' - We Need 'Wild and Wacky' The always-competing siblings in the Omnicom family are typically loath to give each other any credit.…

Rob Siltanen Goes It Alone

Lee Clow's Heir Apparent Leaves to Open His Own Agency NEW YORK--Rob Siltanen, viewed by some as the creative heir apparent to Lee Clow at TBWA/Chiat/Day, has resigned to…

Maxim Selects New Ad Agency

N.Y. Shop CMG Is First for Magazine Since TBWA/C/D in '97 NEW YORK--Fast-growing men's magazine Maxim has hired a shop to launch its first major ad campaign, as owner…

Shop Talk

Find Your Inner Jock: Bill Bradley and Ad Team Are in the House Bill Bradley spent most of his political career running away from his basketball-star persona. Not anymore.…

IQ News - Analysis: The Blair Web Project

Filmmakers' strategy puts the Internet in the starring role. The mythmakers of Hollywood are supposed to be the masters of illusion. But it took a "mockumentary" with no budget…

Shop Talk

"Like the commercial says, there are some things money can't buy. Days like this are priceless." New York Yankees first baseman Tino Martinez, quoting McCann-Erickson's MasterCard campaign at the…

He Got Game

How the former U.S. Senator and NBA star's early embrace of Madison Avenue is turning the long-shot candidate into a hot political property In July 1998, a secret team…

Shop Talk

"You're All Fired!" Tom Carroll Pink-Slips Lee Clow and Gang Memo to all shops: Want to get your staffers' attention? Very quickly? Fire everybody! That was the stunt employed…

TBWA/C/D to Debut Digerati In Shop Reboot

Tom Carroll is firing everyone at TBWA/Chiat/Day's Playa del Rey, Calif., office today. After handing out symbolic pink slips, the chief executive of the agency's flagship office will rehire the…

TBWA/C/D to Debut Digerati In Shop Reboot

Tom Carroll is firing everyone at TBWA/Chiat/Day's Los Angeles office today. After handing out symbolic pink slips, the chief executive of the agency's flagship office will rehire the entire staff.…

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