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Maura McGowan
Brands Continue to Dump Deen Food mogul's apology interview does little in terms of damage control

Sponsors are now lining up to drop Paula Deen, even after the food mogul tearfully addressed her racism scandal on the Today Show.  Bloomberg reported that Walmart will cease carrying Paula Deen's…

June 27, 2013, 2:23 PM EDT

Twitter Wants to Be Social Epicenter for Live Events CEO discusses filtering noise, increasing user-friendliness

Twitter has long been a virtual water cooler, simulating a communal viewing experience during prime-time TV moments. During a panel at Brookings' Center for Technology Innovation, Twitter CEO Dick Costolo outlined…

June 27, 2013, 1:03 PM EDT

Discovery Walks Back Talk of Developing Streaming Service Company says passage in John Hendricks’ new book was misinterpreted

Discovery Communications is reportedly developing its own streaming service modeled after HBO Go. The company wants to charge cable subscribers an additional fee for on-demand access to programming like Here…

June 26, 2013, 1:13 PM EDT

RIP Nook HD Barnes & Noble will halt production of tablets amid low sales, heavy competition

Barnes & Noble will cease manufacturing its Nook HD and Nook HD+ tablets, bowing out of a tablet market dominated by Apple, Amazon and Google. In the last fiscal year, Barnes…

June 26, 2013, 11:35 AM EDT

Demand Media Acquires Online Retailer Company looking to diversify as Web traffic slides

In its first foray into e-commerce, Demand Media, owner of eHow, Livestrong and Cracked, has acquired online retailer Society6 for $94 million. Society6 is a community of 300,000 artists who sell…

June 25, 2013, 11:27 AM EDT

Smithfield Foods Drops Paula Deen QVC also reviewing relationship with celeb chef

Paula Deen has lost a major endorsement deal in the wake of allegations that she and people in her restaurants have engaged in racial and sexual harassment, The Wall Street…

June 25, 2013, 10:46 AM EDT

GE Partners With BuzzFeed for B-to-B Native Ads Promotes company's presence at Paris Air Show

BuzzFeed debuted a new ad campaign over the weekend in an effort to promote GE's presence at the Paris Air Show, Tech Crunch reported. The campaign includes sponsored posts such as…

June 24, 2013, 1:36 PM EDT

TubeMogul Nabs Google Exec Chip Scovic named chief revenue officer

TubeMogul, the online video ad-buying service, has appointed a new chief revenue officer: Chip Scovic, the former head of Google's Media Platforms. Originally an analytics service for video distributors, TubeMogul has…

June 21, 2013, 12:32 PM EDT

Nike Sharing Its New FuelBand Data With Marketers Fitness tracker toes the line between 'awesome' and 'creepy'

Nike hopes to become a vanguard of intimate, sensor-based advertising with the help of its activity-monitoring device, the Nike+ FuelBand. Along with other gadgets in its Nike+ network—including iOS and Android…

June 21, 2013, 11:47 AM EDT

Apple TV Adds HBO Go and WatchESPN Company announces additional content partnerships

Apple TV scored a major content win today, with the addition of HBO Go and WatchESPN to its subscriber package. Apple also announced partnerships with Sky News, the anime site…

June 20, 2013, 1:17 PM EDT

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