Portrait of Maryam Banikarim

Maryam Banikarim

Maryam Banikarim is head of marketing at Nextdoor, where she leads the marketing, communications and policy and International teams. She has more than 25 years of marketing experience managing global brands and was previously the global CMO of Hyatt Hotels.

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Communities Are Coming Together (at a Distance), and Brands Should Support That

Voice

No matter what business you are in or how you are affected by our current crisis, being in touch with your customers is still critical.

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Seeing Shades in Green Consumers

Brand Marketing

This April 22, millions of people around the world will mark a major milestone: the 40th anniversary of Earth Day. And although the premise for Earth Day is still the [...]

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The Power of the Modern Purse

Brand Marketing

Yes, women are responsible for 85 percent of consumer purchases. But do we really understand who the 21st-century woman is and how marketers can best connect with her? The “Women [...]