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Lucia Moses
Nickelodeon Programming Exec Talks About What Defines the Post-Millennial Generation Sarah Noonan also discusses finding the next hit kids show

Specs Who Sarah Noonan Age 44 New gig Svp, live-action content, Nickelodeon Old gig Svp, casting, Nickelodeon You’re best known for casting celebrity voices on SpongeBob as well as The Fairly OddParents and Jimmy Neutron.…

March 9, 2014, 8:59 PM EDT

Super Bowl Fans Are More Sophisticated Than the Typical Fantasy Football Player Comparing the demos

Super Bowl fans may like their beer and nachos, but did you know they’re also interested in the finer things? With the big game coming up, ad tech company Digilant…

January 29, 2014, 6:17 AM EST

Hearst's Swartz Eyes B2B Media, Entertainment, for Growth Signals shift away from advertising-based revenue

Hearst Corp. had record revenue and profits in 2013, when it marked the fourth year in a row of growth on both fronts since the 2008 recession, Steven Swartz said…

January 2, 2014, 9:00 AM EST

Millennials Start Their Holiday Shopping Way Before Their Parents Both groups turn to Amazon for information

Who says millennials are lazy? According to a Horizon Media holiday shopping survey of 680 respondents, 18- 34-year-olds have one thing over their parents: They're far more likely to have…

December 11, 2013, 10:29 AM EST

Rivals Throw Water on Publicis Omnicom Merger CEOs from Havas, JWT question the deal's size, leadership

The Publicis Omnicom merger will create the biggest ad holding company in history, but is that a good thing? David Jones, global CEO of rival Havas, thinks not. “The complexity is…

September 25, 2013, 2:42 PM EDT

Global Ad Buys Might Finally Become a Reality Marketing across borders

When the holding companies Publicis and Omnicom announced last month they were joining forces to form the world’s largest ad agency group, they called it “a new company for a…

August 18, 2013, 10:26 PM EDT

Bloomberg LP Poaches Atlantic Media's Justin Smith To run global media business

Bloomberg LP has made another big raid on old media again, poaching Justin Smith from the Atlantic Media Co. to be global media CEO. Smith is the Atlantic Media president…

July 28, 2013, 10:56 PM EDT

News Corp. Split Official Newspaper business will be nation's biggest

News Corp.’s long-awaited split is official. Rupert Murdoch’s media behemoth Friday completed the separation of its entertainment from its news and information businesses into two publicly traded companies. The new…

June 28, 2013, 7:08 PM EDT

Your Kids Have the Same Media Habits as You Do Growing up digital

When it comes to technology, you don't stand a chance against your kids. Born into a digital world, tweens—those age 7-13—have unprecedented access to devices and gadgets. Half of 10-…

May 29, 2013, 6:29 AM EDT

USA Today Takes Its Ad Meter Beyond the Super Bowl Sees room to expand

Ad Meter: It’s not just for Super Bowl ads anymore. USA Today is expanding its Super Bowl ad-rating platform to other categories of sports media. Ad Meter: The Year in…

May 19, 2013, 11:08 PM EDT

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