Lisa Van Der Pool | Adweek Lisa Van Der Pool | Adweek
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Lisa Van Der Pool
Weber Shandwick, BrainReserve Team Up

BOSTON Interpublic Group's Weber Shandwick and Faith Popcorn's BrainReserve have formed a strategic alliance, according to the agencies."As what was once central to corporations is fast being outsourced to foreign…

November 11, 2005, 12:00 AM EST

Fort Franklin Touts Burton Tour

BOSTON Burton Snowboards has selected Fort Franklin to handle promotions for its 2006 Demo Tour, the agency said."As an independently owned agency, we have the luxury of taking on business…

November 10, 2005, 12:00 AM EST

Zipatoni CEO Departs for Emak

BOSTON Zipatoni CEO Jim Holbrook has left the promotional agency to run Emak Worldwide, a marketing services company in Los Angeles.Holbrook, 46, will begin as Emak's CEO on Nov. 14.…

November 10, 2005, 12:00 AM EST

Racepoint Scores High-Tech Assignments

BOSTON Racepoint Group has been tapped by five new clients to handle public relations duties, the agency said.The Waltham, Mass. shop's new clients are: Renesys, Manchester, N.H.; SEEC, Pittsburgh; Sentillion,…

November 8, 2005, 12:00 AM EST

Keeping It Under Wraps

An irate job seeker recently shot off this query to recruiting firm Talent Zoo's online advisor: "I am pissed. I sent my resumé to a place I'll call DDBO. No…

October 31, 2005, 12:00 AM EST

Hill, Holliday Wins Liberty Mutual

BOSTON Interpublic Group's Hill, Holliday, Connors, Cosmopulos has won the Liberty Mutual advertising account following a review, the client has confirmed. Estimated billings are $50 million.The Boston agency prevailed over…

October 31, 2005, 12:00 AM EST

Modernista! Unveils First Napster TV

BOSTON Modernista!'s first commercials for Napster aim to educate the consumer about the digital music subscription Web site while leveraging its rebellious heritage.Four 15-second TV spots have an industrial feel…

October 24, 2005, 12:00 AM EDT

Monster Places PR in Review

BOSTON Monster.com has placed its estimated $1 million public relations business in review, the online employment service has confirmed.The company said requests for proposals went out earlier this month to…

October 21, 2005, 12:00 AM EDT

CWR Adds Second Cable Net

BOSTON CWR & Partners said it has been tapped to handle public relations for the upcoming launch of the Martial Arts Channel. The assignment comes on the heels of CWR's…

October 19, 2005, 12:00 AM EDT

Fenway Sports Group Enlists Monahan

BOSTON The Fenway Sports Group has hired Jay Monahan as executive vice president of new business development, the company confirmed."I am excited about joining Fenway Sports Group," said Monahan, 35,…

October 13, 2005, 12:00 AM EDT

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