Lisa Lacy

Lisa Lacy

Lisa Lacy is a senior writer at Adweek, where she focuses on retail and the growing reach of Amazon. She has covered marketing and technology for more than a decade for publications like TechCrunch,, VentureBeat, The Wall Street Journal, Dow Jones Newswires, ClickZ, Search Engine Watch and Search Engine Journal. She has a master's in journalism from Columbia University and a bachelor's in English from the University of Sussex in Brighton, England.

Boyz II Men Serenades Daily Harvest’s New Plant-Based Ice Cream

One sweet day, indeed.

So Your Customers Tried a Competitor During Quarantine—What Now?

Loyalty’s up for grabs now that flexible challenger brands have claimed new fans while mainstream options were unavailable.

Will Livestream Ecommerce Survive in the ‘New Normal’?

Chinese platforms JD and Kuaishou hope so.

Walmart Jumps on the Fashion Resale Bandwagon With ThredUp

It follows department stores like Macy’s and JCPenney.

Americans Are Buying 43 Million More Eggs Each Week in Quarantine

Sale are driven primarily by breakfast and baking.

Will Shoppers Love Amazon Prime Day as Much in the Fall?

The ecommerce giant's biggest sale of the year is reportedly moving to September.

How Prepared Walmart for the Coronavirus Pandemic

The 2016 acquisition made the retail giant an ecommerce player.

Walmart Streamlines Mobile Shopping With a New App

The retailer has seen 'unprecedented' interest in pickup and delivery.

Amazon Reportedly Strikes a Deal With Unions to Reopen French Warehouses

Amazon's French warehouses were shut down following a court order and will now open up again after a deal was struck with the unions.

There’s No Graceful Way to Update a Controversial Mascot

Brands certainly don't want to talk about it.