Beginning with this issue—and over the course of the next four weeks online and in print—we’ll take a deep dive into the future of marketing.
Lisa Granatstein is editor of Adweek magazine, where she oversees the editorial direction, tone and strategy of each issue and its digital presentation. She has a master's degree from the Columbia University's Graduate School of Journalism and has been covering the marketing and media industries for more than 15 years.
Few tech entrepreneurs have had the ability to imagine a future just beyond our reach, and to profoundly change how we live our lives.
Specs Name Amy Landecker Age 47 Claim to fame Stars as Sarah Pfefferman in Amazon Prime's Transparent Base Los Angeles
We're deep in the bowels of New York's Chinatown, down a flight of stairs in the wood-paneled Cantonese classic Hop Kee.
The Association of National Advertisers, which represents the country's top brand marketers, on Tuesday announced the hire of two firms to look into the controversial issue of media rebates.
Having spent decades building an iconic motorcycle brand that once symbolized youth more than any other, Harley-Davidson has spent the last decade focused on bridging the generation gap between loyal boomer customers and new millennial fans.
Fittingly, Linda Boff, General Electric's newly minted CMO, opened Thursday's Association of National Advertisers Master's Conference in Orlando by emphasizing the multinational conglomerate's storied history of being first, with ex