The Atlantic Is Rebranding Its In-House Creative Consultancy After 5 Years

The creative consulting service's focus is on digital work.

This L.A. Creative Shop Upended the Traditional Agency Model

A-OK's founders noticed a glaring issue in the industry.

WPP’s GroupM Shifts U.K. CEO to New Position as Global Chief Investment Officer

Former MEC head of business takes on Nick Theakstone's prior role.

R/GA Ventures, LA Dodgers Team Up to Help Startups Find Opportunity In Sports Tech

The studio builds off the team's earlier Accelerator program.

WPP’s Kantar Is Ready to Take On Consulting Firms Infringing on Agency Territory

The company is streamlining its services.

How Twitter Plans to Evolve Its Partnerships With Brands and Agencies in 2018

New global agency lead Stephanie Prager to focus on video.

Matthew McConaughey Masters the Universe and the Lincoln Navigator in Powerful New Ad

The actor shows off the new 2018 SUV in 'Perfect Rhythm.'

Wieden + Kennedy Is Back With Instagram’s Popular ‘Stories Are Everywhere’ Part II

W+K proves our daily routines aren't so different.

Papa John, One of the Last CEO Ad Stars, Will Remain the Face of the Company for Now

But as he steps aside from leadership role, and CEO pitchmen fade in popularity, how long will he remain the spokesman?

LinkedIn Looks to Consolidate Its Marketing Efforts With 2 to 3 Creative Agencies

Sources say the company is in talks with at least 5 shops.