WPP Is Combining 2 of Its Agencies, Possible and Wunderman, to Form a Digital Powerhouse
The super group will serve Microsoft as a common client and help clients develop their Amazon strategy.
Katie Richards
Katie Richards is a staff writer for Adweek, where she specializes in covering creative, media and strategy agencies, along with brands and marketing trends.
Van Gogh Bnb Takes the Creative Effectiveness Grand Prix at Cannes
Leo Burnett adds another award to its collection for the campaign.
JWT London Made These Risqué T-Shirts Telling Cannes Attendees to ‘F the Pay Gap’
The agency is making a statement about income inequality by handing out shirts along the Croisette.
The New York Times Hit Record Subscription Levels Thanks to a Simple Idea and the President’s Tweets
The New York Times used the truth to create a powerful ad campaign.
Oddly Shaped Soccer Fields Earn Thailand Its First Grand Prix, in Design
AP Thailand and CJ Worx win big at Cannes.
R/GA Wins Grand Prix in Media for Helping Jet.com Move From Startup to Power Player
Fearless Girl racks up a few more awards as well.
This Great Student Work for CNN and Google Earned 2017 Future Lions From AKQA
Meet the 5 student groups with the most future-thinking ideas.
How a Few Bad Campaigns Sparked Diageo to Make 3 Truly Inspiring Ones
CMO Syl Saller on brand purpose.
Publicis Groupe Is Building an AI-Powered Professional Assistant for Its 80,000 Employees
Marcel will revolutionize collaboration at Publicis Groupe.
These 2 Students Are Trying to Land Agency Jobs at Cannes—and They’re Not Even There
The soon-to-be graduates of Miami Ad School spent $120 on geo-targeted Facebook ads in hopes of getting gigs.
