Katie Feola

Georgia on PHD's Mind

'The Grady Bunch' hopes media research work lands post-grad jobs

Last summer at the Cannes Lions, PHD U.S. CEO Andrew McLean was talking with Tom Reichert, department head of the University of Georgia’s advertising and public relations program, about the…

Layoffs at Crispin Porter + Bogusky

Industry shakedown continues

Layoffs in the advertising industry are continuing this month. On Thursday, Crispin Porter + Bogusky cut 43 of its roughly 900 employees. This move follows the Ogilvy Group's layoffs of nearly…

Horizon Media's Senior Management Team Continues to Grow

Taps Megan Riley as associate managing director, a new post

Horizon Media has added yet another member to its senior management team. On Thursday, the media agency announced that it has hired Megan Riley as associate managing director, a new…

Dominic Proctor Elevated to President of GroupM

Global CEO Irwin Gotlieb adds role of chairman

GroupM has expanded its leadership team with a new senior management position. On Thursday, WPP's media arm announced that it had named Dominic Proctor president of GroupM.  Proctor has a long…

MagnaGlobal: Politics, Olympics to Drive 4% Ad Revenue Growth in 2012

Looser campaign finance rules could be boon for political spending

MagnaGlobal updated its 2012 U.S. advertising forecast, predicting a 4 percent uptick in year-over-year advertising revenue thanks to the quadrennial effect of political and Summer Olympic-related advertising. The industry could use…

GM Taps Carat for Global Media Planning and Buying

Consolidates $3 billion account with Aegis agency

Carat has kicked off 2012 with a much anticipated win. On Tuesday, General Motors announced that it had selected Carat, a part of Aegis Media, to handle its global media…

Media Agency of the Year: Global, OMD

Hot off its Cannes wins, the agency continues to make beautiful music for clients including eHarmony, Frito-Lay

It was a match made in media heaven. In January of last year, OMD was in its last pitch meeting in Los Angeles with top dating site eHarmony when Alan Cohen,…

Sasha Savic Named CEO of MediaCom USA

Position new for company

MediaCom has expanded its domestic leadership team. The WPP media agency announced today that it has tapped Sasha Savic to serve as CEO of MediaCom USA. This is a new…

Initiative Named Media AOR for Roadside Attractions

Will handle planning, buying and digital marketing operations

In the midst of Hollywood awards season, IPG's media agency Initiative will be working with an Academy Award-winning client. Initiative has announced that it will be the media agency of…

Havas Media Expands in Southeast Asia

Company buys minority stake in digital agency

Havas Media continues to expand in the APAC region. The company announced that it has acquired a majority stake in Snapworx Mobile Inc., the mobile marketing unit associated with one…