Justin Smith
Facebook’s Latest Global Audience Growth, via the Facebook Global Monitor August 2010 Edition
Performance Marketing
We’ve just released the latest numbers tracking Facebook’s audience growth around the world in our August 2010 edition of the Facebook Global Monitor. The Facebook Global Monitor is a part [...]
Facebook CEO Mark Zuckerberg on Games, Connect and Credits
Performance Marketing
Earlier today on Inside Facebook, we published an exclusive interview with Facebook CEO Mark Zuckerberg in which he talked about the future of Facebook and its surrounding ecosystem. More specifically, [...]
Announcing Inside Facebook Gold – Our New Data & Analysis Membership Service
Performance Marketing
When I first started InsideFacebook.com in 2006, Facebook was already a staple of college life and a sign of the future of the social web. Since then, it has grown [...]
Most People Want to Play Games With Their Friends
Performance Marketing
As anyone who was at GDC last week could tell, “social gaming” was certainly one of the major themes that people were interested in talking about this year – much [...]
Which Media Giant Will Pull the Social Gaming Acquisition Trigger First?
Performance Marketing
It wasn’t all that long ago that Facebook apps were thought of as another infinite repository of low value advertising inventory that would slowly erode to no one’s great concern. [...]
Slides from Presentation at GDC on the State of the Social Gaming Industry
Performance Marketing
Yesterday I had the opportunity to speak on “The State of the Social Gaming Industry” at GDC in San Francisco. It was awesome to see the level of excitement in [...]
More Details on Inside Social Apps 2010 – Coming April 20th in San Francisco
Performance Marketing
April 20 | San Francisco As we recently announced, Inside Social Apps 2010, our first conference on the future of monetization on social platforms, is happening April 20th in San [...]
Notes from Talk at Europe Casual Connect in Hamburg on the Future of Social Gaming
Performance Marketing
Last week I had the opportunity to speak on “The Future of Social Gaming: 2010 and Beyond” at Europe Casual Connect in Hamburg, Germany. It was excellent meeting so many [...]
CrowdStar Getting More Acquisition Interest, but May Raise Funding
Performance Marketing
San Francisco-based social game developer CrowdStar has meteorically risen to #2 on the AppData DAU charts over the last several months, surpassing Playfish and Playdom and now second only (albeit [...]
Bret Terrill, Charles Hudson Moving On After Zynga Acquisition of Serious Business
Performance Marketing
After Zynga announced its acquisition of Serious Business this morning, a couple of business development execs from the two companies have independently announced that they are leaving their respective firms [...]