John Kenny, SVP Strategic Planning, Draftfcb Chicago

To Pin or Not to Pin What makes Pinterest users stick? By John Kenny, SVP Strategic Planning, Draftfcb Chicago, Katie Halpern, Associate Strategic Planner, Draftfcb Chicago

Pinterest is the social world’s freshest It Girl. But the site feels oddly like analog in the digital world—breathing new life into a very old tradition: scrapbooking. Just as vacationing…

Flippant Pranksters Vs. Pompous Braggarts Exclusive Super Bowl stats examine what different fans stand for By John Kenny, SVP Strategic Planning, Draftfcb Chicago, Katie Halpern, Associate Strategic Planner, Draftfcb Chicago

We all know the Super Bowl is more than touchdowns and chicken wings. It’s a gladiatorial combat between cities, egos and maximum-strength team personalities. Draftfcb teamed with Likester to determine…