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Jenn Goddu

Indy Shop Gets Interactive Unit

Y&L Division Expected to Broaden Scope of Agency's Services CHICAGO--Young & Laramore has spun off a unit called Y&L Interactive in an effort to capitalize on Internet opportunities. …

Canzano Leaves Leap For JWT

J. Walter Thompson here has re-signed award-winning creative Matt Canzano, who returns to the shop as a group creative director. Canzano has been away from the Chicago shop for…

Leo to Set Course for Map Co.

Rand McNally Shifting Route to Become a Travel Services Firm CHICAGO--Rand McNally's search for an agency to promote its shift from a traditional mapmaker to a travel services advisor…

Sears Exits Y&R N.Y. for Chicago

Shop Says Geography Spurred Move; Others: N.Y. Dropped the Ball CHICAGO--Young & Rubicam's Chicago office has taken over creative and the bulk of account management responsibilities on…

BBDO Backs New Kahlua Entry

Print, TV Behind Rum-Cola Beverage Aimed at Younger Drinkers CHICAGO--Allied Domecq Spirits USA goes after summer-time drinkers with the introduction of Kahlua Rum-Cola backed by a television spot from…

Doe-Anderson Enlists CIA for Broadcast Buying

Media Shop Wants More Alliances With Independent Agencies CHICAGO--CIA Medianetwork, having won a $10 million broadcast alliance with Doe-Anderson, sees a growing opportunity among independent shops seeking noncompetitive media…

Y&R Goes on a Surfnotes Safari

Young & Rubicam has won global ad responsibilities to promote Surfnotes' Web information retrieval technology. The Israeli company's technology automatically extracts Web page highlights and delivers them to users who…

Y&R Catches Surfnotes Account

Ex-Burnett Creative Team Key to Win of Israel-based Business CHICAGO--Young & Rubicam here, with help from the connections of a recently hired creative team, has won global ad responsibilities…

Tatham's New Midas Work Aims at Relationships

Ads Tout Expanded Services and People's Connection to Cars CHICAGO--Midas seeks to change the perception that it is "just mufflers" with a $55 million campaign from Euro RSCG Tatham…

Y&R Creative Takes a New Look

Figliulo Brings In Old Hands and Young Guns in Revamp Effort CHICAGO--Assigned the task of revamping Young & Rubicam Chicago's creative product, creative chief officer Mark Figliulo has brought…

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