Janet Stilson | Adweek
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Janet Stilson
Obamacare Turns Hospitals Into Insurers, and Insurers Into Healthcare Providers Brand messages have flip-flopped

An elderly woman looks around her home fondly as she sings “There’s no place like home” in an advertising message for a service that helps senior citizens live a happy,…

March 25, 2014, 12:11 PM EDT

Consumer Confusion Slows Healthcare Exchange Ad Market Many states, insurers waiting for clarity

The confusion surrounding healthcare exchanges has had an unanticipated negative impact on the media sales business over the last few weeks. Advertising tied to healthcare reform was expected to slam dunk…

October 24, 2013, 4:13 PM EDT

The Neighborhood Watch Why do community news sites, once hailed as the future of journalism, so often flop?

Spelunking equipment, climbing gear and snowshoes are Steve Sutorius’ life. That’s clear watching him as he peddles outdoor-sports merchandise in his shop, Wildernest, on this 10-mile-long jewel in Puget Sound…

January 8, 2013, 6:09 AM EST

Issue Ads to Go Into Overdrive Post-election advertising is now a bona fide category

So long, Mitt. Hello, “Got Debt?” Spoofs of landmark ads are part of a new campaign from the Fix the Debt group, and they are the tip of a tsunami of…

November 26, 2012, 12:00 AM EST

Media Outlook 2011: Out of Home

Out-of-home’s future looks as splashy as a giant display on the Las Vegas strip. While zoning laws have clipped the wings off some giant wallscape opportunities, revenue is expected to…

September 26, 2010, 12:00 AM EDT

David Webster, Microsoft

Photograph by www.gregkessler.com Creating a fresh pitch about an established product is a hard enough job. But what if a billion consumers already own the previous version of it? For David…

September 13, 2010, 7:33 AM EDT

Open Up That Window

Creating a fresh pitch about an established product is a hard enough job. But what if a billion consumers already own the previous version of it? For David Webster, general…

September 13, 2010, 12:00 AM EDT

David Webster, Microsoft

<< Previous page Crispin's well-known creative muscle notwithstanding, colleagues laud Webster for his personality and management style—in particular the way he stirs creativity in others. "He has such a genuine…

September 12, 2010, 8:55 AM EDT

Hispanic Networks: Ready for Prime Time

Like a beautiful, bodice-ripped starlet chewing up the scenery on a telenovela, television’s top two major Hispanic networks plan to draw extra attention in this year’s upfront marketplace. That’s a…

May 31, 2010, 12:00 AM EDT

OOH in Depth: Movie Mogul

You might say that Kurt Hall has movies in his blood. He's been involved with exhibitor-related businesses for over 20 years. And like many a celluloid hero, he experienced a…

May 2, 2010, 12:00 AM EDT

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