Jane Irene Kelly
FCB Crafts Regional NHL Ads for Fox Sports Net
Brand Marketing
Foote, Cone & Belding has launched a regionally tailored campaign for Fox Sports Net to promote the client’s National Hockey League coverage. Brian Bacino, creative director at the San Francisco [...]
RC&C Targets New Web Users
Brand Marketing
S.F. Agency Kicks Off a $20 Mil. Campaign for LookSmart SAN FRANCICO — Internet search engine LookSmart positions itself as an oasis for befuddled Web users with a $20 million [...]
S.F. Gets a Nice Agency
Brand Marketing
Brothers Promise Clients: ‘No False Starts’ SAN FRANCISCO–A pair of advertising veterans in town want to prove that blood is thicker than water. Nice Advertising, a full-service agency, is opening [...]
McCann/A&L Taps Creative Chief
Brand Marketing
Sweitzer to ‘Re-Establish’ Microsoft Brand SAN FRANCISCO–McCann-Erickson/A&L’s newly merged office has appointed Steve Sweitzer to its top creative post. Sweitzer, who starts this week as executive creative director, had been [...]
Partners Loses Billig, Schwab
Brand Marketing
Creative Director, Easdon Open New Shop With Funds Account SAN FRANCISCO–Charles Schwab & Co. is winding down its relationship with Partners & Simons following the departure of Don Easdon, a [...]
Seeing Red, Schwab Follows Easdon to Bay Area
Brand Marketing
Charles Schwab & Co. is parting ways with Partners & Simons to follow Don Easdon, formerly the shop’s freelance creative director, to his new agency in the Bay Area. Initially, [...]
McCann/A&L Taps Sweitzer As Top Creative
Brand Marketing
After a long, quiet search for an executive creative director, McCann-Erickson/A&L has selected Steve Sweitzer. He starts work at the agency this week. Sweitzer has served as a freelance group [...]
Revamped S.F. Agency Mouths Off
Brand Marketing
Big Mouth Promises Great Creative Through an ‘Honest’ Approach SAN FRANCISCO–Big Mouth Advertising has relaunched itself as a full-fledged creative agency offering what its executives call a “bullshit-free” approach to [...]
Agencies Chase Pair of $10 Mil. Web Accounts
Brand Marketing
A pair of dot-com clients, Homestead Technologies and E/Town, are shopping their estimated $10 million accounts in separate reviews of West Coast agencies. Decisions are expected by the end of [...]
KB&P West Awarded Metricom
Brand Marketing
Kirshenbaum Bond & Partners West added an estimated $20-30 million in billings last week with its win of mobile data networking and technology provider Metricom’s creative and media account. KB&P [...]