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James Cooper

Adweek Debuts Print Redesign With Super Bowl Issue

Our new playbook

As in football, sticking with a playbook in publishing for too long can have dire consequences. If your routes become obvious, or stale, your competition will either do an end…

6 Marketing Experts Tell You What You Need to Know About CES 2015

A chat with the smartest people in the room

Given the mass and scale of CES, everyone could use a shortcut to the big takeaways of the three-day tech extravaganza. Most agencies attending CES ran curated tours of the…

Whirlpool Hopes to Take a Spin With Virtual Reality

Homeowners can find the right appliance before they enter the store

Whirlpool was on top of the appliance/technology convergence two years ago when it launched its Sixth Sense Live collection, so it's no surprise the brand aims to be a major…

Concerns About Privacy and Data Collection Starting to Ease at CES

Huge D.C.'s managing director credits improved value exchange

As one Consumer Electronics Show conventioneer put it this week, with the rapid development of connected technology creating massive streams of personal—and potentially hackable—data, the Internet of Things should really…

CES Needs to Have a Much Larger Focus on Mobile to Stay Relevant

Starcom MediaVest Group CEO only saw small advances this year

In order for CES to remain meaningful for both her clients and employees, Starcom MediaVest Group CEO Laura Desmond would like to see a much greater emphasis placed on advances…

IHeart Radio's Bob Pittman Has Heard the Future, and It's Not Just Japanese Robots

Listening at CES for audio's next big thing

Given that radio's his main business, Bob Pittman has spent a good part of Consumer Electronics Show 2015 on the lookout for cool innovations in the audio world. Whether it's working…

AOL Closely Watching How Technology Is Altering Television at CES

CMO Allie Kline sees big implications in Dish's Sling TV

A recurring theme at this year's Consumer Electronics Show is that the mega conference has evolved into a cultural crucible that reveals how rapid advances in technology are reshaping the…

Pandora's CMO Thinks Sony's New Walkman Is as Cool as the Return of Vinyl

CES veteran is on the hunt for the next big things in music

Among Sony's announcements at CES 2015 was the unveiling of a high-end Walkman, which intrigued audiophiles everywhere. One of them, naturally, is Pandora CMO Simon Fleming-Wood, who stopped by Adweek's…

What If You Could Check LinkedIn on Your Bathroom Mirror Every Morning?

Site sees big potential in the smart home of the future

You get up late for work and rush into the bathroom to get ready. In the scramble you can't quite recall your meeting schedule for the day or important background…

Sensors Will Have a Bigger Impact on Marketing Than the Internet Did, GroupM Exec Predicts

Ubiquitous at CES, they'll soon take over your car and yoga pants

Delivering everything from increasingly sophisticated collision detection in cars to performance-enhancing data in smart fabrics in athletic apparel, sensors are ubiquitous on the CES showroom floor this year. Jack Smith,…

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