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James Cooper

Delivering everything from increasingly sophisticated collision detection in cars to performance-enhancing data in smart fabrics in athletic apparel, sensors are ubiquitous on the CES showroom floor this year.

Taking a quick break from the annual Omnicom Media Group opening night CES party at the Hyde Bellagio club in Las Vegas, Sean Ryan, director, social and mobile at JCPenney, spoke to Adweek about the continuing evolution of wearable tech toward more fashionable apparel options.

The evolving relationship between cars and tech is a huge focus of the Consumer Electronics Show 2015, and luxury brand Porsche is no exception. Speaking with Adweek during the Omnicom Media Group opening night party in Las Vegas, Scott Baker, manager of marketing and communication for Porsche North America, said boosting driver connectivity in new models is a big priority thi

Dropping by the annual Omnicom Media Group opening night CES party for its clients at the Hyde Bellagio club in Las Vegas, Carolyn Everson, Facebook's vp of global marketing solutions, chatted with Adweek about her company's investment in CES 2015 darling

Jon Steinberg, CEO of the Mail Online, Discusses His British Invasion of Madison Avenue Aggressively courting brands and agencies with stats, and a new URL

Photo: Alfred Maskeroni Specs New gig: CEO, Mail Online, North America Old gig: President, COO, BuzzFeed Age: 37 Twitter: @jonsteinberg So how’s the U.S. invasion going so far? Because the Daily Mail is a British company, there is a perception that…

December 9, 2014, 8:58 AM EST

L.A.’s Diverse Creative and Tech Culture Energize New Agency President David&Goliath’s Brian Dunbar sees city as a collection of unique towns

  Photo: Karl J. Kaul/Wonderful Machine Specs Who Brian Dunbar Old gig Managing partner, director of client services, David&Goliath New gig President, David&Goliath Age 54 What's been your Goliath moment since becoming president? I think it's been really managing…

November 17, 2014, 12:02 AM EST

Jared Leto Headlines Adweek’s L.A. Roundtable A-listers from the worlds of entertainment, agencies and tech talk creativity and convergence

More than any city in the world, Los Angeles defines creativity. It is shaped by a massive entertainment industry, storied creative agencies and a burgeoning maker and startup culture. But…

November 17, 2014, 12:02 AM EST

PepsiCo’s Javier Farfan Talks About Blowing Up Genres and What Makes Great Creative The Clio music juror listens for authentic chords

Creating a new cultural fluency for a brand as large and diverse as PepsiCo seems like a tall order. But sitting across from the man charged with that task—a denim-draped,…

September 30, 2014, 12:50 PM EDT

This CEO Is Building the ‘Yahoo for Men’ Looking past big city interests to reach the average Joe

  Photo: Alfred Maskeroni  Specs Who James Heckman New gig CEO, founder and director of Scout Old gig Head of global media strategy at Yahoo Age 49 What’s your mission statement for Scout? I don’t feel it’s an overreach…

September 29, 2014, 12:10 AM EDT

Adweek's Busiest Advertising Week Ever: Brand Genius, the Clio Awards, and a New Honor for Cause Marketing (RED) is first Brand Save honoree

Advertising Week kicks off in New York today, as does one of the most ambitious weeks in Adweek’s history. Along with the jam-packed agenda of the annual industry gathering—the panels,…

September 29, 2014, 12:08 AM EDT

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