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Hank Kim
DoubleClick Unit Unveils Buying Power Index

NEW YORK--According to Diameter, a division of DoubleClick, Inc. and comScore Networks, Inc., the Internet's most widely recognized sites -- measure both on brand appeal and traffic - do not…

June 28, 2001, 12:00 AM EDT

Ogilvy Dusts Off Jaguar

NEW YORK-Ogilvy & Mather will launch Jaguar Cars' 2000 S-Type sports sedan with a TV spot breaking nationally today that resurrects a previous tagline-and gives it some new…

May 3, 1999, 12:00 AM EDT

Priceline.com Seeks Bidders

NEW YORK-On the heels of its initial public offering, online auction site Priceline.com has embarked on an agency review for a $10-12 million account, the spending for which is…

May 3, 1999, 12:00 AM EDT

Kellogg Takes Bolder Tack in Launch Effort

Kellogg's resolve to encourage boldness and innovation in its advertising gets a new test this week in J. Walter Thompson's $10-20 million launch of Raisin Bran Crunch cereal. Two TV…

April 12, 1999, 12:00 AM EDT

Consultant Eyes Media

To capitalize on the trends of consolidation and unbundling reviews in the media arena, Morgan Anderson Consulting has created a media management group. The unit will handle agency searches and…

April 5, 1999, 12:00 AM EDT

With Cooke, M&C Saatchi Completes New Team

Marty Cooke's arrival as creative chief at M&C Saatchi here adds the final piece of the new management team assembled by executive chairman Robert Fletcher. Fletcher was brought in last…

April 5, 1999, 12:00 AM EDT

Merkley Hires Lowe's Benz Team

Creative Trio Follows Mercedes Account; Will Replace Marty Cooke NEW YORK--The arrival of the Mercedes-Benz account at Merkley Newman Harty has led to a reorganization of the shop's creative…

April 5, 1999, 12:00 AM EDT

Wine Win for Freeman

Cliff Freeman and Partners has been named the first advertising agency for Sendwine.com, an e-commerce client which sells wine over the Internet. The New York shop bested crosstown rival Ogilvy…

March 29, 1999, 12:00 AM EST

BBH Airs First Work From U.S. Office

15 Humorous ESPN Nascar Spots Will Roll Out in Coming Months NEW YORK--Bartle Bogle Hegarty is bowing an ad campaign for ESPN's Nascar coverage, its first work since launching…

March 29, 1999, 12:00 AM EST

Arnold Eyes N.Y. Shop

Snyder Communications has been negotiating to buy Cliff Freeman and Partners, a move designed to give Snyder's Arnold Communications a credible presence in New York. The talks, which began earlier…

March 29, 1999, 12:00 AM EST