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Garett Sloane

Facebook Buys a Company That Could Solve an Annoying Online Ad Problem

No more messages about products you already bought

Facebook is buying a company that could help it solve an age-old online advertising problem—the one that keeps showing people the same ad even after they bought the product. It's…

Snapchat Launches Local Channel for New Yorkers

Users in the Big Apple can see and contribute to 'Our Story'

The New York City channel is now live on Snapchat. One of the app's most popular features, its Local section used widely on college campuses, is now giving New Yorkers a…

The Guardian Corrects and Clarifies Story That Damaged Whisper App

Some redemption months after privacy allegations

The Guardian has issued a correction and clarification on a months-old damning report that stung the anonymous sharing app Whisper and its staff. It turns out that alleged privacy problems…

Brands All Use This Same Tired Joke on Twitter and It Needs to Stop

Unoriginal tweets are deal breakers

We've reached peak brand inanity on Twitter, and it seems to have affected—or infected—almost every marketer trying to capitalize on the top trending hashtag "five-word deal breakers." The social media elites…

Report: Brands Are Now Posting More to Instagram Than Facebook

Photo app is marketers' new fave

Instagram is luring brands away from Facebook, according to a new report from research firm L2, which found that brands now post more content on the photo-sharing app. The reason? Brands…

How Facebook Targets Ads Globally Based on Users' Phones

Coca-Cola, Durex and Nestlé adjust for slower devices

How do you get the word out about Durex in Indonesia or Coca-Cola in Kenya? How does Nestlé target consumers in rural India? The challenges of serving ads in emerging countries…

Apple Buys Up Twitter's Ad Space to Launch Its Watch and Fend Off Hijacking Rivals

CEO Tim Cook's team warms up to social media

Apple had Twitter blanketed today. There was basically no room for rivals to use the messaging service to hijack its big moment while unveiling the Apple Watch. The Twitter strategy…

Apple Shared Several Astonishing Stats Today That Have Nothing to Do With Watches

700 million iPhones sold, 700,000 Apple Pay retailers and more

Apple's event in San Francisco today isn't only about the Apple Watch. CEO Tim Cook started the product demonstration with a quick update on some of the company's latest devices…

10 Must-See Digital Marketing Stats From the Past Week

Instagram users, Snapchat billionaires and SXSW data

Instagram is a juggernaut. Snapchat is a phenomenon, and Kik and Line are basically killing it. What do all these have in common? They represent the latest in mobile and…

Here’s Twitter's Video Strategy to Hook Brands at SXSW

Ad execs say autoplay is on the agenda

At the top of Twitter's agenda at SXSW Interactive this week: meetings with top ad executives to talk up the messaging service's video capabilities, which now allow for easier sharing,…

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