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Gabriel Beltrone

This Blunt PSA About Illiteracy Features the Most Depressing Alphabet Song Ever

"A" is for AIDS. "B" is for bloodshed. "C" is for child brides. A new ad imagines the alphabet as a set of abbreviations for all the awful consequences of not…

Lil Dicky Just Found a Perfect Side Project as Trojan's New Spokesman for Safe Sex

Lil Dicky, the rapper, wants you to wrap your dick. The YouTube-fueled star, whose raunchy humor helped catapult him to chart-topping hip-hop fame, anchors "The Big Talk," a new four-minute ad…

Axe Gets Deep (OK, Not Really) With Campaign About the Genius of 'Shower Thoughts'

The shower is a great place to think deep thoughts—or thoughts that seem deep in the moment, anyway. And Axe is capitalizing on that theme in a new campaign that…

Ad of the Day: Carlsberg Created a Chocolate Bar. It's a Bar. Made Entirely of Chocolate

Grab a pint, eat the glass

In a departure from its usual fermented fare, Carlsberg has offered a new experience: A chocolate bar—that is, a drinking establishment made entirely out of chocolate. The brewer built the edible…

Kids Spend Less Time Outdoors Than Maximum Security Prisoners, Says This Detergent Ad

U.K.-based laundry detergent marketer Persil is lamenting the fact that kids spend less time outdoors than prison inmates do—because less dirt is bad for soap sales.  The Unilever brand (sold in…

Ad of the Day: Expedia Builds a Gorgeous VR Room to Help Sick Kids Travel the World

A partnership with St. Jude Children's Hospital

Imagine a young girl stuck in a hospital for months—or years—finally getting to live out her fantasy of roaming with wild horses on an Argentine plain. One girl did, in…

Jordan Spieth Gets Help With His Mac & Cheese in This Quiet Gem of a SportsCenter Ad

It's been more than 20 years, but ESPN's "This is SportsCenter" is still going strong. In Wieden + Kennedy New York's latest work for the classic campaign, pro golfer Jordan Spieth…

Auschwitz Museum Made an App to Get Journalists to Stop Making One Critical Mistake

The very language used to describe historical Nazi concentration camps in German-occupied Poland is, perhaps unsurprisingly, a touchy subject. A few years back, even President Obama landed himself in hot…

Ad of the Day: Kung Fury's David Sandberg Shows Off Great, Zany Effects in Phone Ad

Don't get a big head over the ZenPhone's fancy features

The Asus ZenPhone Zoom smartphone has a camera so strong, it'll turn a little toy dinosaur into a full-sized T-Rex that you can ride like a horse.  So says a new…

McCann Gave Peru's Poorest Children a Chance to Fly in This Adorable Airline Ad

A girl who dreams of singing in the clouds gets to do just that, on her very first airplane flight, in this Peruvian campaign from South American airline LAN and McCann…

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