Gabriel Beltrone | Adweek Gabriel Beltrone | Adweek
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Gabriel Beltrone
Kids' Ideas for the Car of the Future Will Warm Your Cold, Old Heart Concepts in Toyota contest could save the world

Live long enough and you just might see an automobile that sucks up discarded plastic bottles anteater-style through its front and spits them out the back as recycled plastic bricks…

August 7, 2014, 3:10 PM EDT

Agency Wants You to Hire Its Laid-Off Staffers, and Will Pay $5,000 If They Flop Ignite Social's intriguing guarantee

Layoffs after client losses are a harsh reality of the ad business. But one agency leader is putting a $5,000 cash guarantee behind each of the 50 employees he has…

August 6, 2014, 11:28 AM EDT

Well-Crafted PSA Shows How Subtle Racism Makes People 'Feel Like Crap' Made for Australia, but with a universal message

Racism doesn't just manifest in overt statements and gestures. It can also take shape in more subtle ways—and still have devastating effects. A powerful new spot from Australian public mental health…

August 5, 2014, 4:13 PM EDT

Red Bull's Danny MacAskill Rides the Playboy Mansion in the Best Action It's Seen in Years Pro cyclist's bunny hop

Traditionally, the Playboy Mansion's main attraction has been the small army of Playmates who hang around it. But professional cyclist Danny MacAskill manages to overshadow even the bunnies, as he…

August 5, 2014, 10:07 AM EDT

Five Red BMWs Drift Together in Automaker's Latest High-Octane Stunt Great driving, hokey storyline

If you like watching pretty cars dance with each other, check out this new stunt driving ad from BMW South Africa. Five cherry red M235i coupes spin around each other in…

August 4, 2014, 9:47 AM EDT

Swarmed by Government Drones? This Ad Suggests Blasting Them With a Silenced Shotgun Meet Johnny Dronehunter, privacy enforcer

Sometimes when you watch an ad, you can't quite believe it's real. Then you learn about the backstory, and you watch it again, and you still can't wrap your head…

July 31, 2014, 9:47 AM EDT

Self-Driving Car Wreaks Havoc, but Not for the Reasons You Think, in Hilarious Dutch Ad Boon for an insurance company

Some aspects of the techno-utopian fantasy are especially worth skewering, and Dutch insurer Centraal Beheer does a pretty nice number on one of them: the self-driving car. The brand has a…

July 30, 2014, 10:27 AM EDT

Ad of the Day: Shifting Gears, Smart Makes the Biggest City Car Ever A dumb idea, brilliantly presented

German compact-car maker Smart is so smart, it's playing dumb. And that, as it turns out, makes for some pretty entertaining marketing. A new campaign from BBDO Berlin rests on the…

July 29, 2014, 8:14 AM EDT

Ad Creatives Launch 'ManServants,' Offering Hunks for Hire Who Aren't Just Strippers For the woman who wants more than junk in her face

Ladies, if your idea of a good time doesn't involve a male stripper waving his junk in your face, you might want to consider instead getting a dapper hunk to…

July 28, 2014, 9:09 AM EDT

Ad of the Day: Paris Hilton Is Back to Wash Cars and Sex-Eat Some Burgers Carl's Jr. returns to the socialite who started it all

Paris Hilton has almost come full circle, returning to the hypersexualized Carl's Jr. ad campaign that began when she sudsed up a Bentley in 2005. The fast-food chain's strategy of selling…

July 25, 2014, 11:53 AM EDT

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