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Emma Bazilian

Sports Illustrated Gears Up for College Football Season With a New Site

Campus Rush focuses on game-day culture

Sports Illustrated is gearing up for the college football season with the launch of its newest digital vertical, Campus Rush. The site, which officially debuted yesterday, focuses on the culture…

Hearst Is Hawking September Issues From Its 'MagMobile'—a Roving Newsstand on Wheels

Rolling through NYC today

In an effort to promote its all-important September fashion issues, Hearst is taking its consumer marketing strategy to the streets—literally. This morning, the publisher is debuting the "MagMobile," a roving…

Women's Health and Domino Team Up to Cover Healthy Living

2 brands will share content

While magazine publishers are increasingly pushing for more internal collaboration between brands, it's still rare to see titles from different publishers working together—especially when they have very similar target audiences.…

Condé Nast's New In-House Native Ad Studio Debuts Its First Campaign

Samsung-branded cover to go out to Bon Appétit subscribers

Six months after its buzzy launch, Condé Nast's in-house native ad unit, 23 Stories, which allows advertisers to work directly with the publishing company's editors, is finally unveiling its first…

Time Inc.'s Digital Innovation Group Is Launching Its Next Big Vertical, 'The Drive'

Cars for the under-35 crowd

Time Inc. is betting big on digital-only brands. After launching home site The Snug and beauty site Mimi earlier this year, the company is set to unveil another brand new…

Why Vanity Fair’s Caitlyn Jenner Cover Became Instantly Iconic

Plus, legends weigh in on other memorable mags

Vanity Fair made headlines this month with the release of its July 2015 cover, featuring a photograph of Caitlyn Jenner shot by Annie Leibovitz. It didn't take long for the…

Popcart Makes Bon Appétit and Epicurious Recipes Shoppable

Fresh Direct, Peapod among launch partners

Bon Appétit and Epicurious' 35,000 recipes are about to get a whole lot easier to make at home. Condé Nast's Food Innovation Group—which includes both Bon Appétit and Epicurious, as…

Vanity Fair Scores a Viral Coup With Caitlyn Jenner's Bold Debut

The Annie Leibovitz cover is an instant hit

Move over, Kim. Another member of the extended Kardashian family is set to "break the Internet" with her first official magazine cover. Today, Caitlyn (formerly Bruce) Jenner made her public…

Lucky Magazine Goes Quarterly

Restructuring will lead to layoffs, departure of Lucky Group president

Reports of Lucky magazine going all-digital have been a staple of the media rumor mill for several years, with WWD reporting just last month that the brand would be closing…

Lonely Planet Will Launch Its First U.S. Magazine as Interest in International Travel Grows

New publication hits newsstands this fall

This fall, travel guide publisher Lonely Planet will become the latest entrant in the travel magazine space with the U.S. launch of Lonely Planet Magazine. Edited by Lauren Finney, who…

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