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David Taintor

Smosh Launching Hour-Long Video for Digital Download

Smosh is taking a stab at long-form content. The popular YouTube duo of Ian Hecox and Anthony Padilla is set to release a 60-minute compilation video on Tuesday that draws from…

More Brands Are Using Real-Time Bidding to Buy Ads: Report

AT&T is the top spender in first half of 2013

Just as interest in native advertising keeps growing, more brands are also exploring the other side of the coin: programmatic advertising. The number of brands using real-time bidding (a method of purchasing…

Do You Sound as Dumb as These People When Describing Your Advertising Job?

"So, what do you do?" It's the perennial cocktail-party ice-breaker. But in an age of budding tech startups and buzzy digital marketing firms, what used to be a simple, straightforward…

Hearst, AwesomenessTV to Launch YouTube Effort for Seventeen

Hearst is partnering with Dreamworks' AwesomenessTV, a YouTube channel popular among teens, to create both a new channel and a multi-channel network around the Seventeen magazine brand. AwesomenessTV will handle the…

Samsung Spot for Smart Watch Sees Big View Numbers

The future has arrived, according to a recent spot for Samsung's Galaxy Gear smart watch. But new technology is influenced by the past, even if that history is the stuff…

Glenn Greenwald to Split With The Guardian [Updated]

Reporter tells BuzzFeed he's working on a new site

Glenn Greenwald is saying goodbye to The Guardian, according to a report published by BuzzFeed. Greenwald, who has dominated the reporting on the National Security Agency's surveillance programs, told BuzzFeed he…

USA Today Sports Media Group Gets a New President

Tom Beusse leaving the company

USA Today Sports Media Group president Tom Beusse, who has served in the role since 2011, is stepping down, parent company Gannett announced on Tuesday. Replacing him is Dave Morgan, the…

Startup Asks Users Whether Ads Featuring Real Articles Work

Did this article make you want to buy something?

InPowered—a tech company that pulls in traditional editorial content from around the Web to use in display ads that link out to real articles—has launched a survey tool to measure…

Politico Executive Editor Becomes Its President and CEO

Jim VandeHei also named CEO of Capital New York

Politico co-founder Jim VandeHei is hanging up his executive editor hat to become the publication's president and CEO. In addition to his new role at Politico, VandeHei was named CEO of…

Comedy Gives Back to Host Online Telethon for Charity

Coming next month to an Internet connection near you: comedy with a cause. The charity organization Comedy Gives Back is hosting a 24-hour online telethon on Nov. 6 to raise money…

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