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David Griner

Facebook's Donate Button Has Raised $10 Million for Nepal in 2 Days

Network will add $2 million to user contributions

Mark Zuckerberg says Facebook users were quick to answer the call for donations to aid earthquake recovery efforts in Nepal. More than $10 million was contributed via the social network's…

This Ink Made From Smokers' Lungs Increased Interest in Quitting by 500%

A morbidly effective campaign from BBDO Proximity Thailand

Here's one way to get a message to smokers: write it in ink made from their own diseased lungs. BBDO Proximity Thailand has produced a fascinating case study on its recent…

How America's Test Kitchen Brilliantly Brings Lab-Level Science to Real-World Cooking

Tour shows the process behind its recipes, magazines and books

If you're not a food nerd, you can skip this one. But for those of us who are, it's a big slice of amazing. The team from Tested recently toured America's…

Facebook Adds Donate Button Atop News Feeds to Aid Earthquake-Ravaged Nepal

Network will match $2 million in contributions for mobile medical units

A prominent piece of Facebook real estate is dedicated today to helping hundreds of thousands who've been displaced, wounded or otherwise affected by Nepal's 7.8-magnitude earthquake. Users will find a "Donate…

Dora the Explorer Is a Dream-Crushing Buzzkill in Geico's Excellent New Ad

Geico's "It's What You Do" campaign, while mildly amusing, hasn't produced any true gems—until now. While it would be nice not to spoil the ending of the Antarctic ad below, Geico…

Here's the Most Fascinating Slide From BuzzFeed's 2008 Pitch to Investors

Back in 2008, BuzzFeed was a two-person editorial operation with 750,000 monthly visitors, but it already knew exactly where it was headed. It was, at the time, just a sliver of…

Plagued by Haters, a Pilates Trainer Photoshops Herself Skinnier in This Video About Body Image

No matter how much you accomplish in life, there are always going to be plenty of people online to tell you just how crappy you still are. Pilates trainer Cassey Ho…

What's Better Than the Star Wars VII Trailer? Babies Watching the Star Wars VII Trailer

If your eyes grew a bit wider and your jaw a bit slacker when you saw the new Star Wars Episode VII trailer, you're bound to love these kids' reactions…

Dannon's Oikos Helped to Revive Full House, but Won't Be There to Enjoy It

Brand's contract with John Stamos ended in 2014

More than a year before John Stamos lit a nostalgic bonfire with his announcement of a Full House revival, Oikos Greek yogurt had the same idea. The Dannon brand's 2014 Super…

This Guy Decided to Turn His Boring Office Job Into an Exhilarating GoPro Ad

GoPro has spared no expense in traveling the world to create pulse-pounding footage that reminds us we're living hollow lives devoid of excitement. Now, an everyman office drone has decided…

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