David Griner

David Griner

David Griner is creative and innovation editor for Adweek.
David Griner is Adweek's creative and innovation editor. He's been covering agencies, creativity, technology and marketing innovation for more than a decade and is host of Adweek's podcast, "Yeah, That's Probably an Ad."

OK You Monsters, Heinz Will Release ‘Mayochup’ Now That 500,000 of You Asked for It

But the official name is still up for debate—and will be decided once again via Twitter.

4 Million People Used the Crocs Snapchat Lens in Its First 10 Days

A little branded silliness goes a long way.

Under Armour and The Rock Elevate a New Generation of Role Models With ‘Will Finds a Way’

A diverse roster of campaign stars, united by tenacity.

‘Baskin-Robbins Got Me Like’ Is 2018’s Twerkiest, GIFiest, Meme-iest Ad Campaign

Agency 22squared and Psyop create 'a new language for the brand.'

Fred, an Eerily Lifelike Android, Visited a Pub to Promote WestWorld (and the Robot Uprising)

Now TV's unnerving stunt hypes Season 2 of the sci-fi hit.

Wieden + Kennedy Created a Board Game for a Cookie Brand, So of Course We Played It

Limited-edition Milka Biscuit Run brings ad characters to life

Clever KFC Ads Perfectly Replaced Fire With Spicy Fried Chicken

Ogilvy Hong Kong finds a simple and effective metaphor in this print campaign.

On the Adweek Podcast: Martin Sorrell and the Fall of a Giant

We look back at the WPP CEO's rise, fall and clouded legacy.

Warsteiner Created an Annoying Ad, Then Launched Another Version Responding to the Haters

Here's a cheeky bit of trolling by Leo Burnett Argentina.

Mother’s Creepy Call for U.S. Interns Is the Stuff of Nightmares. Apply at Your Own Risk

Will it lure the right candidate into the agency's clutches?