David Gianatasio | Adweek David Gianatasio | Adweek
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David Gianatasio
Agency Again Strikes Viral Gold With Tiny Animals Enjoying Tiny Festivities HelloDenizen hedgehog party already has 1 million views

Workplace productivity has gone out the window once again thanks to "Tiny Birthday for a Tiny Hedgehog," the latest time-wasting video from agency HelloDenizen that has first-worlders convulsively hitting replay. The…

July 15, 2014, 6:06 PM EDT

Comic Icon Archie Will Die Taking a Bullet for a Gay Politician Small-town everyman becomes a media martyr

Archie Andrews, the iconic American comic book character introduced 73 years ago, will die this month when he takes a bullet meant for an openly gay U.S. Senator who supports…

July 15, 2014, 9:39 AM EDT

Is Tim Howard the Perfect Brand Partner? World Cup phenom already has deals with Nike, McDonald's—more on the way?

Following his gutsy performance for Team USA in the FIFA World Cup, goalkeeper Tim Howard is preparing for a big score. The 35-year-old American, who also plays for Everton in England,…

July 14, 2014, 6:31 AM EDT

World Cup Hero Tim Howard Talks About Sudden Fame Being a role model is part of the package

Adweek recently tracked down soccer star Tim Howard to get his take on his sudden fame, what he's looking for in a brand partner, and his plans for World Cup…

July 14, 2014, 6:24 AM EDT

FC Barcelona CEO Antoni Rossich on the Club's Rich Brand Matchups Innovative campaigns that connect globally

What factors should companies consider when doing global sports marketing deals? They have to understand what they expect from an association with a football club. How can the partnership help…

July 14, 2014, 6:23 AM EDT

Japan Is Selling Zoo Jeans, Fashionably Ripped by Lions, Tigers and Bears Charity project is pretty wild

Fashion designers can be temperamental beasts, but this is ridiculous. Supporters seeking to raise funds to renovate the Kamine Zoo in Hitachi, Japan, have launched a brand billed as "the only…

July 10, 2014, 7:55 AM EDT

Ad of the Day: Samsung Slams iPhone Battery, but Are These Ads Losing Their Charge? Pity the 'wall huggers'

Battery life is the burning issue in "Wall Huggers," the latest installment in 72andSunny's "The Next Big Thing Is Here" campaign for Samsung. The minute-long spot shows frazzled, unhappy iPhone-carrying travelers…

July 9, 2014, 10:09 AM EDT

Southwest Airlines Is Completely, Hopelessly, Head Over Heels in Love in New Ads Flying to its fields of dreams

When it comes to airports and traveling by plane, what's not to love? GSD&M spins the Beatles' flower-power anthem "All You Need Is Love" in these Southwest Airlines ads celebrating the…

July 8, 2014, 11:32 AM EDT

Expedia Says Travel Makes You So Interesting, You'll Ruin the Lives of Professional Entertainers New ads in campaign honored at Cannes

Expedia travels into amusing territory with three new commercials from Ogilvy & Mather in London. In each spot, achingly average people become intensely interesting to friends and co-workers after taking…

July 7, 2014, 11:06 AM EDT

Ad of the Day: Lexus Puts On a Dazzling Light Show With Aerial LED Stuntmen CHI streaks across the night sky in Kuala Lumpur

Nothing says "Lexus" like a guy made of light leaping across the sky. In "Strobe," an eye-catching minute-long film from CHI & Partners, it seems as if a single shimmering figure…

July 3, 2014, 12:01 PM EDT

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