David Gianatasio | Adweek
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David Gianatasio
Coca-Cola Making Bottles Entirely Out of Ice Just in Time for Summer I'm melting!

First, Coca-Cola tried to thaw relations between India and Pakistan. Now, the brand has created bottles that are guaranteed to melt in your hands. Foodbeast gives a chilly reception to…

June 6, 2013, 9:49 AM EDT

Carl's Jr. Pounces With a Print and Video Attack as McDonald's Drops Angus Burger Take it from Andy Puzder

"If you're wondering where the beef is, we have it, and we'd never deprive you of it." Thanks for the tip, Andy Puzder, CEO of Carl's Jr. and Hardee's! Your…

June 5, 2013, 8:44 AM EDT

Why Does Mobile Advertising Stink? Let Harrison Greenbaum Show You Comedian riffs about dumb ads on smartphones

Mobile advertising stinks? Whoa, hold the phone, that never occurred to me before! Solve Media picks an easy though apt target to skewer in this video starring comedian Harrison Greenbaum,…

June 4, 2013, 8:27 AM EDT

Chemotherapy Rebranded as 'Superformula' in JWT's Brilliant Campaign for Child Cancer Center Ward gets Justice League makeover

JWT joined with Warner Bros. and the A.C. Camargo Cancer Center in São Paulo, Brazil, to craft a super-powerful campaign designed to help children with cancer better understand their treatment…

June 3, 2013, 10:05 AM EDT

Burger King Debuts the Hands-Free Whopper, and Life Will Never Be the Same Imagine the possibilities

Burger King in Puerto Rico celebrated its 50th anniversary by giving away "Hands-Free Whopper" holders to 50 lucky customers. DLC/Ogilvy & Mather helped develop the gag gift, which is still…

June 3, 2013, 9:17 AM EDT

Solar Panel Inside Nivea Print Ad Generates Power to Charge Your Cellphone Draftfcb basks in the sun

A print ad that uses solar power to charge cellphones? At long last, mankind's prayers have been answered! Giovanni + Draftfcb in São Paulo, Brazil, developed the ad, which includes…

May 30, 2013, 12:22 PM EDT

Google's New Chrome Games Are a Dream Come True. Is That a Good Thing? Follow the bouncing ball

Visiting the video arcade at my neighborhood mall in the '80s was both exhilarating and a bit scary. On the one hand, I feared that bigger kids would try to…

May 29, 2013, 9:00 AM EDT

Ad of the Day: Apple A possible glimpse of the iWatch makes this iPhone spot even more special

Some observers are going all Abraham Zapruder over Apple's new commercial for the iPhone 5, painstakingly analyzing several frames around the 30-second mark in an effort to identify a bulky…

May 28, 2013, 9:49 AM EDT

What Is 'Mudvertising' and Why Are Marketers Diving In? It's not about winning

Most marketers wouldn’t want to have their names dragged through the mud. But not some brands. After years of prodigious growth, “mudventure” obstacle racing has oozed into the mainstream, with top brands…

May 27, 2013, 10:27 PM EDT

Microsoft Humiliates Siri in Biting Parody of Apple's iPad Ads CP+B's clever spot goes viral

Microsoft says a mouthful in this ad from Crispin Porter + Bogusky. And—surprise!—those words are spoken by Siri, Apple's voice assistant, from an iPad sitting next to a Windows 8…

May 24, 2013, 11:59 AM EDT

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