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David Gianatasio
Ad of the Day: JCPenney Has Store Shoppers Surprise Complete Strangers With Gifts Awkward stunt then gets all warm and fuzzy

Is giving to others the greatest gift of all? Even the sourest Scrooge might admit the idea has merit after checking out JCPenney's #JustGotJingled campaign from EVB and Victors & Spoils. In…

December 8, 2014, 12:13 PM EST

Ad of the Day: Masha Sings a Sultry Remake of 'Werewolves of London' for Three Olives Vodka A beast on the prowl

So, you're a werewolf, and it's your night to howl. Your drink of choice would be … a Bloody Mary? A piña colada at Trader Vic's? A Coors Light, aka…

December 4, 2014, 9:44 AM EST

Ad of the Day: This Generous TD Bank Stunt Is the Perfect Ad to Watch on Thanksgiving $30,000 and 24 hours to make people's lives better

Here's $30,000. Now, go out and do something great for your community. And we do mean now. You've got 24 hours to bring your dream to life. That's the challenge TD…

November 27, 2014, 7:00 AM EST

Ad of the Day: Ken Block Comes Home to L.A. in His Best and Craziest Gymkhana Film Yet Rally car driver makes a true Hollywood blockbuster

Gymkhana 7, the latest piston-pounding production from rally car driver (and DC Shoes co-founder) Ken Block, is a wild race through the streets of Los Angeles. Get ready for a…

November 18, 2014, 2:51 PM EST

Ad of the Day: Winged Fairies Spread Magic and Joy in Marks & Spencer's Christmas Ad Enchanting work from RKCR/Y&R

John Lewis went the heartwarming, emotional route for Christmas, while Boots and Waitrose took more down-to-earth approaches. Now, Marks & Spencer eschews its celebrity focus of the recent past to…

November 11, 2014, 10:53 AM EST

Ad of the Day: KFC Turns to Two Boys for a Lovely Take on Sports Fandom Dealing with the agony of defeat

In recent years, BBH London has focused on family relationships and offbeat stories in its KFC ads, with the product almost as a side dish and strong storytelling as the…

October 21, 2014, 10:41 AM EDT

Ad of the Day: Beats by Dre Thrillingly Welcomes LeBron James Home to Ohio The prodigal son returns

If you're LeBron James, hell yes you can go home again. The playbook calls for high drama as the King returns to the Cleveland Cavaliers after four years and a pair…

October 20, 2014, 9:26 AM EDT

How Can You Reach Gen Y? Q&A With Marketing to Millennials author Jeff Fromm

What should political campaigns and issues advertisers keep in mind when targeting millennials? The millennial vote is very much in play. While many assume that the generation that helped elect Obama…

October 6, 2014, 8:20 AM EDT

Tapping Millennial Political and Social Passions Ahead of the Midterm Elections These agencies specialize in Gen Y

Just like the whole of consumer marketing, political campaigns and social-issues advertisers—especially in this midterm election year—have millennials in their sights. And like all brand marketers, they’re getting smarter about…

October 6, 2014, 7:59 AM EDT

Ad of the Day: New York City Is Dying in Y&R's Gorgeous Organ Donor PSA Oscar winner's brilliant animation

The iconic clock from Grand Central Terminal symbolizes the heart of New York City in this impressive 90-second animated film from Y&R, part of its campaign backing the New York…

October 2, 2014, 8:30 AM EDT

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