The New York Times is one of the initial major publishers to unveil a Google Glass app, which will allow the currently scant number of users of the wearable device…
Maaco, the collision repair and auto painting chain, offers some perspective to brands looking to monetize their Twitter presences. And it perhaps supplies traditional companies—that yet have taken social media…
No one probably could have guessed 48 hours ago that A.J. Clemente's dubious broadcast debut would get flipped into 15 minutes of fame. But since getting fired by KFYR-TV in…
Visa and Fandango today are extending their three-year digital partnership with a feature called Tixpress in the latter company's mobile app. In a promotion running through August, Visa Signature cardholders…
Coca-Cola has emerged from an extensive round of teen panels and believes it knows what those kids want from the brand—fun, "snackable" digital experiences that center on mobile consumption over…
Outside the occasional trust-fund case, aspiring filmmakers are typically of the starving-artist variety until they get a significant break. That reality seems to play no small part in Vimeo's new…
Unfortunately KFYRTV has decided to let me go. Thank you to them and everyone in ND for the opportunity and everyone for the support. — A.J. Clemente (@ClementeAJ) April 22, 2013 A.J.…
Pepsi Next is launching an English-Spanish online video campaign today featuring Univision star William Levy—who is playing six spoofy "bring sexy back" characters that represent a continuation of the brand's…
With spring-like weather finally here, contact lenses are in seasonal demand for teens, college kids and others who want to ward off itchy allergies or simply ditch their eyeglasses for…
Leesa Eichberger last month became cmo of Jenny Craig and now looks to bolster the brand in the healthy eating niche. Eichberger's two-decade marketing resume entails a dozen years in…
