Advertisement
Christopher Heine

Tribeca Film Festival Chief Could See Cannes Ad and Film Galas Coming Together

As branding and entertainment worlds collide

CANNES, France—The Tribeca Film Festival is increasingly a player in the advertising community, accented by its presence here at Cannes Lions, where we caught up with Tribeca Enterprises CEO Andrew…

Why Hasbro's Transformers Cartoon Reboot Represents Social Data's Stairway to Heaven

Optimus Prime is back

CANNES, France—Maybe Jimmy Page, with those double-neck guitars, and Optimus Prime, part robot and part semi truck, stoke the same kind of fandom in pop culture. Rock Geek, meet Cartoon…

Comedian Rob Delaney Has a Solution for Achieving True Diversity in Ads

Let a person of color actually write the spot

CANNES, France—In a spirited, often-funny panel called "Creativity Is the Only Way to Survive" here today, comedians Rob Delaney, Rashida Jones and Keegan-Michael Key tackled issues related to black and biracial…

Twitter Is Bullish on Periscope as Brands Adapt to Livestreaming's Growing Popularity

Gun-control sit-in shows its value

  CANNES, France—If it wasn't clear whether Twitter was recoiling its emphasis on livestreaming app Periscope in light of Facebook…

Cannes Lions Attendees Are Crying Foul Over Wi-Fi Woes Along the Croisette

Stalling content creation and social

CANNES, France—The industry's most innovative minds have descended on the French Riviera as they do for a week every June. It's the crème de la crème of advertising and tech,…

Ryan Seacrest and Usher Believe Brand Partnerships Are All About Authenticity and Creativity

Watch our chat with the superstars

  CANNES, France—MediaBistro Holdings LLC, parent of Adweek, would like to announce the hiring of its newest reporter, Ryan Seacrest.…

Creatives and Programmatic Players Are Increasingly Getting on the Same Page

Trade Desk COO Rob Perdue on an evolving industry

  CANNES, France—Rob Perdue, chief operating officer at The Trade Desk, is attending his third Cannes Lions International Festival of Creativity and…

Virtual Reality Is Turning Getty Images Into a 21st Century Brand

180,000 events will be shot with 360 cameras

  brightcove.createExperiences(); CANNES, France—While Getty Images, founded in 1995 as a resource for rights to still images, was born in the…

Facebook and Instagram Are Getting New Collaboration Tools to Build Better Mobile Ads

With Creative Hub, who needs Slack?

CANNES, France—Facebook wants to give marketers more collaborative tools to build ads—specifically mobile ads—on its platforms. So today it announced a platform called Creative Hub, which is designed to help Facebook…

Instagram Now Has More Than 500 Million Monthly Users as Explosive Growth Continues

Gained 100 million members in 9 months

CANNES, France—Word circulated here on Monday that Instagram had surpassed the 500 million monthly user mark, and the social app announced today that it has in fact met that milestone. What's…

Advertisement