Catharine P. Taylor

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Taylor to AdFreak: Au revoir!

Creativity

Maybe you’ve noticed—more likely you haven’t—that my self-obsessed voice has been missing from AdFreak for the past few weeks. Now, in the style familiar to procrastinating writers everywhere, I’m finally [...]

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Interactive Feature: Corporate Speak

Brand Marketing

It was Monday, Feb. 19, and JetBlue, the airline that has sold itself to consumers on the promise it would “bring humanity back to air travel,” was in the midst [...]

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Lots and lots of naked people like Vaseline

Creativity

Here’s the Vaseline spot from Bartle Bogle Hegarty you may have heard about. It’s airing in the U.K. It’s visually cool, and the copy is nice and poetic. But of [...]

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New movies for Mini sure aren’t BMW Films

Creativity

The featured ad on the home page of YouTube this morning is a “trailer” for a new series of short films to support the launch of the redesigned Mini Cooper, [...]

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The Ties That Bind: Connection Beats Page Views

Brand Marketing

Digital media executives watched throughout 2006 as Web 2.0 asserted Internet users’ creative independence from the media giants. And by November, it was nearly a fait accompli. That was when [...]

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JetBlue still promoting unfulfilled promise

Creativity

Just found this visual a few minutes ago on the JetBlue Web site. I think they still have some work to do on that front. —Posted by Catharine P. Taylor

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Drive the streets of Paris from your cubicle

Creativity

If you want to kill some time today (and we know you do), then drive the streets of Paris by going to this site for Nokia’s Multimedia Car Kit CK-20W, [...]

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The Michelin Man goes on a diet

Creativity

Sadly, it looks like the Michelin Man has fallen prey to body-image issues and will soon reveal his slimmed-down body to audiences throughout the world. A story in Scotland’s Daily [...]

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From Marlboro baby to Marlboro man

Creativity

Maybe the baby in this picture actually grew up to be a Marlboro man, assuming this ad actually ran once upon a time, that is. From eatliver.com, via Mac Observer. [...]

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Happy Valentine’s Day from the DQ

Creativity

For all you people who haven’t gotten around to doing anything for that special someone for Valentine’s Day yet, here’s your solution: Dairy Queen has created a site called dqslowjam.com, [...]