Carolyn Giardina
Which Consumer Electronics Sold Best on Black Friday?
Brand Marketing
Portable MP3 players, video game consoles and accessories, and computers including notebooks and tablets were among the most popular electronics shoppers purchased this weekend, according to interim results from the [...]
NAB’s Rehr Sees Growth Opportunities
Convergent TV
LAS VEGAS While acknowledging the troubled economy, National Association of Broadcasters president and CEO David Rehr asserted that there are “great opportunities for radio and television” in this time of [...]
NAB’s Rehr Sees Quantum Growth for Industry
Convergent TV
While acknowledging the troubled economy, National Association of Broadcasters president and CEO David Rehr asserted that there are “great opportunities for radio and television” in this time of rapid change. [...]
NAB Probes Future of 3-D
Convergent TV
Disney motion pictures group president Mark Zoradi emphasized that “we don’t want a format war for 3-D for the home” as he called for technical standards to enable the wide [...]
CBG on the Road to 3-D
Performance Marketing
Cinema Buying Group, which represents independent theater owners, hopes to soon begin deploying digital cinema and digital 3-D. Of course, that deployment is contingent on installing a digital-cinema system. CBG’s [...]
Cameron’s ‘Avatar’ Creating Tech Buzz
Performance Marketing
With 17 months to go before the release of James Cameron’s sci-fi epic “Avatar,” his first narrative feature since 1997’s “Titanic,” anticipation already is enormous. The wildly ambitious project will [...]
Technicolor Hires Games Vet Rick Mischel
Performance Marketing
Technicolor is taking a big step toward expansion into animation and games with the hiring of animation and games veteran Rick Mischel. He comes on board in the newly created [...]
Survey Sees Payoff on 3-D
Performance Marketing
Theaters that exhibited the November 2007 release “Beowulf” in 3-D saw a 65% sales increase in total boxoffice over comparable theaters that exhibited it in 2-D, according to a new [...]
Imax Prepping a Massive Digital Transition
Performance Marketing
Imax is going digital. The giant of the large-screen format is beginning one of the biggest initiatives in its 40-year history: switching from 70mm film to a digital system of [...]
Studio Deals Extend Digital Cinema in Europe
Brand Marketing
In a move that could jumpstart the digital cinema transition in Europe, Warner Bros., Paramount Pictures, 20th Century Fox and Walt Disney Studios have signed virtual print fee-style agreements that [...]