Carly Zinderman
Longtime Abercrombie CEO Michael Jeffries Resigns After Disappointing Sales
Brand Marketing
From bare-chested models to the scent of cologne emanating from its stores, Abercrombie & Fitch has left a mark on modern retail. Yet after raising the brand to great heights [...]
Why Are Audi and Pirelli Tires Making Stylish Italian Clothes?
Brand Marketing
German carmaker Volkswagen is once again looking to Italy to bulk up its portfolio, according to The Wall Street Journal.
CBS Prepares to Launch 24-hour Digital News Network
Performance Marketing
CBS is preparing a new 24-hour digital news network with an accompanying marketing campaign, reports Capital New York.
Facebook Departs From Real-Name Policy to Allow Privacy in Rooms
Performance Marketing
Facebook’s new app Rooms is a nod to the desire for anonymity online and represents a throwback to the old-school Internet.
Are These Ads Prejudiced Against Car Dealers?
Performance Marketing
Car buying is a delicate negotiation, but don’t call it haggling. Edmunds.com found that out the hard way with a YouTube ad campaign that spoofed car salesmen with videos involving [...]
Latest Court Decision Keeps TV Service From Streaming Live Broadcast Shows
Performance Marketing
Aereo, the embattled startup, has been officially banned from live streaming broadcast shows to online subscribers due to a ruling by a New York federal judge. According to a previous [...]
Fusion and Maker Studios Team Up With Cross-Platform Partnership
Performance Marketing
Media company Fusion and online video network Maker Studios have joined together in a cross-platform partnership to theoretically expand the reach of both companies.
Amazon Customers Could Store Movies in the Cloud if This Deal Goes Through
Performance Marketing
Amazon is talking with three major movie studios about digital rights in hopes of giving customers better access to the digital movies they buy on the site, according to The [...]
Amazon Is Reportedly Prepping Grocery Delivery for New York
Performance Marketing
Amazon Fresh is planning to add the Big Apple to its roster of cities where grocery delivery is available, according to Re/code, which cited unnamed sources.
Carat Fills Client Leadership Role With Michael Epstein
Brand Marketing
Carat has filled its chief client officer role with chief strategy officer Michael Epstein. The position has been vacant since Steven Feuling left the post in late 2013; he's since [...]