Bob Jeffrey

JWT CEO Bob Jeffrey Says the Consumer Is Still in Control

The revolution isn't about tech—it's about people expecting more from brands

With 15 years at the agency, Jeffrey now oversees more than 800 offices and 10,000 employees in more than 90 countries, working with such top brands as Ford, Nokia, HSBC…

An Indian Revolution

Sheer numbers suggest that the law of modern life is brands win. The United States grows 800 new brands a day, which join some 800,000 already out there. And today…