Anthony Rushton

The Truth About Programmatic Web Video

The conversation started like any other... North American media director of largest single brand advertiser in the U.S.: “Hey Anthony, my agency is putting more pressure on me to buy programmatic…

Column: Web Video Is Way Too Confusing for Brands

"Please don't suck" is my mantra as I wheel my hand luggage into a town essentially owned by the large TV advertiser I am set to meet. I am here…