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Andrew McMains
TBWA Installs a New Chief in New York Agency veteran Rob Schwartz replaces Robert Harwood-Matthews

Once again, the New York office of TBWA\Chiat\Day is getting a new chief. Rob Schwartz, a TBWA veteran and its global creative president, is taking the reins of the agency's New…

January 5, 2015, 1:06 PM EST

Three Founders of Goodness Mfg. Are Heading to Deutsch L.A. Keister, Cianfrone, Adams named executive creative directors

Three co-founders of Goodness Mfg. are taking senior supporting roles at Deutsch L.A. Paul Keister, who was chief creative officer at Goodness, and fellow executive creative directors Bob Cianfrone and Tom…

December 31, 2014, 1:23 PM EST

Accounts in Review: Phew! What a Busy 10 Days 5 marketers hire new shops in the run-up to the holiday

When it rains, it pours. Five marketers have hired new shops for creative and media accounts in the past 10 days, starting with Johnsonville Sausage, Johnnie Walker and Golden Corral…

December 26, 2014, 11:27 AM EST

Sprint Finally Says Yes, Deutsch L.A. Is Our New Lead Agency Telco spends $450 million annually on broadcast ads

As expected, Deutsch L.A. has taken the lead on national television advertising for Sprint, which spends $450 million in broadcast media annually. The news from the nation's No. 3 telecommunications company…

December 23, 2014, 6:03 PM EST

Bob Jeffrey's Biggest Influence Was Bill Bernbach JWT's outgoing CEO looks back on 11 years on the job

In nine days, JWT's Bob Jeffrey will join the ranks of former agency chiefs as he shifts, as planned, to non-executive chairman and global president Gustavo Martinez rises to CEO.…

December 23, 2014, 7:00 AM EST

Bloomin' Brands Shifts Its Media Account to a New Agency Casual restaurant owner spends $150 million in media annually

Bloomin' Brands is moving on. After seven years with Carat, the parent company of Outback Steakhouse, Bonefish Grill and Carrabba's Italian Grill has completed a review and shifted its media business…

December 22, 2014, 5:42 PM EST

Golden Corral Finds Its Lead Agency in Maine The VIA Agency prevails in 3-horse race

Golden Corral has completed its search. The VIA Agency is the new lead creative agency for the casual dining chain, according to sources. The independent shop in Portland, Maine, prevailed in a pitch against…

December 17, 2014, 5:03 PM EST

Another Casual Restaurant Needs Creative Help. This Time It's Golden Corral Chain spent $55 million in media last year

The search for new agencies among casual dining restaurants is continuing. Three months after Panera Bread and Buffalo Wild Wings found new agencies for their creative accounts, Golden Corral is mulling…

December 17, 2014, 7:00 AM EST

Droga5 Wins Hotly Contested Sausage Pitch Add Johnsonville to the brands the agency amassed this year

Droga5, Adweek's U.S. Agency of the Year, has added sausage to its fire. Johnsonville Sausage has selected the New York shop to handle its creative business after a review, Johnsonville has…

December 16, 2014, 6:13 PM EST

Without a Pitch, República Wins Creative Work on Telemundo and NBC Universo NBCU gives its theme-park agency a crack at networks

In a sign of the vastness of NBCUniversal's empire, República has added creative responsibilities on the company's Telemundo network and NBC Universo, five years after the shop landed Hispanic marketing…

December 15, 2014, 12:56 PM EST

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