Alfred Maskeroni | Adweek Alfred Maskeroni | Adweek
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Alfred Maskeroni
McDonald's New Happy Meal 'Ambassador' Just Might Eat Your Children Meet 'Happy,' this week's most maligned mascot

On the heels of a refresh that brought Ronnie McDonald some sweet new threads, McDonald's has just introduced a new crazy-eyed mascot—er, "ambassador"—named "Happy." (Presumably because "Nightmare Fuel" was already…

May 20, 2014, 10:38 AM EDT

The First Brand on the Moon Could Be a Japanese Energy Drink Otsuka plans to drop off a very special can next year

If someone told you the first brand on the moon would take the form of an aluminum can filled with energy-drink powder and the dreams of little children, you'd probably…

May 16, 2014, 11:07 AM EDT

French Dad Hates His Family but Loves Football in Citröen's New Ad Wakey wakey, Rip Van Wanker

When you wake up looking like Jim Morrison and Brian Wilson's weird soccer hooligan man-baby, you've slept too long. You might want to get up, dust off the cobwebs and…

May 15, 2014, 1:21 PM EDT

This Musical Ad From a Plastic Surgery Supergroup Is Face-Melting Whatever The Plastics are selling, don't buy it

"Are you one of the boring people who don't want to be beautiful? Because everyone can be beautiful when you're made—of PLASTIC!" Well, I have to admit, I'm feeling pretty boring…

May 13, 2014, 1:24 PM EDT

'Marketing: The Musical' Thanks You for Being Such a Stupid, Sheeplike Slave to Brands An advertising conference's shameless skits

Hey, fellow morons. Just wanted to let you know the marketers are on to us.  "People want to want things. Consumers need you to go," says the Canadian Marketing Association's invitation…

May 6, 2014, 2:39 PM EDT

Would These Crazy 3-D Ads Inspire You to Travel More? French rail campaign plays to passions of passers-by

You're walking down the street and you see a giant 3-D mouth singing opera. Maybe you see an enormous, realistic rugby player taking a shower. Perhaps a gigantic Marilyn Monroe…

May 6, 2014, 11:01 AM EDT

Creepy Yet Gorgeous Condom Ads Show Real Couples Vacuum Packed in Plastic Sealed with more than a kiss

"Preserve the love. Wear a condom." Sounds like a perfectly acceptable tagline for ads promoting safe sex, right? Well, what if you were literally preserved like a slab of beef? Sounds…

May 5, 2014, 11:20 AM EDT

Brands Are Out in Force With Intergalactic Tributes for Star Wars Day May the Fourth be with you

A long time ago in a brand galaxy far, far away... May the Fourth be with you. Perhaps news of the cast of the newest installment in the Star Wars saga…

May 4, 2014, 8:22 PM EDT

Who's Your Daddy? Definitely Not Scooter the Neutered Cat A hip spokescat for pet population control

When it comes to PSAs about controlling the pet population, most of us have come to expect well-intentioned lectures from the likes of Bob Barker.  Enter Scooter, the neutered cat, ironic…

May 2, 2014, 3:37 PM EDT

Coke's Recyling-Themed Arcade Game Accepts Empty Bottles Instead of Money Grey makes it fun to be eco-friendly

Would more people recycle if the process were actually fun? Coca-Cola and agency Grey Dhaka tried to answer that question by placing six "Happiness Arcade" machines around Dhaka, Bangladesh. But these…

April 30, 2014, 10:38 PM EDT

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